According to initial statistics released by the Department of Tourism, during the 2026 New Year holiday, Hue was estimated to welcome around 85,000 visitors, representing an increase of 25% compared to the same period last year. The number of staying guests reached approximately 45,000 arrivals, up more than 15% year on year.

From early 2026, in addition to maintaining current ticket prices, Hue City will significantly expand the groups eligible for free and discounted entrance fees to heritage sites within the Hue Complex of Monuments. The move aims to facilitate access to heritage for residents and students, and to promote sustainable tourism demand.

On the morning of January 1, the Department of Tourism organized a ceremony to welcome the first flight and tourists to Hue by air at Phu Bai International Airport, and a ceremony to welcome the first cruise ship and tourists to Hue by sea at Chan May Port.

On December 30, in Kim Long Ward, Hue City Project Management Board for Construction Investment and Urban Development held a conference to announce the Zoning Plan (1/2000 scale) for the Golf Course Tourism Area located in Kim Long Ward and Binh Dien Commune, Hue City.

On December 29, at the headquarters of the Ministry of Culture, Sports and Tourism, the Scientific Council for the appraisal of the Master Plan for the preservation, restoration and rehabilitation of the Complex of Hue Monuments to 2030, with a vision to 2050 met, discussed, and reached a consensus to approve this significant planning content.

On the morning of December 27, the Department of Tourism organized a conference to promote rural tourism in Hue City.

Tourism is increasingly becoming a key economic driver for many countries. However, the challenge lies in how to develop and capitalize on tourism without exceeding nature’s carrying capacity, while also contributing to its conservation.

On the morning of December 25, the Department of Tourism held a famtrip program to survey the potential of tourist sites and rural tourism products in Hue City.

On the evening of December 21, as part of the closing event of the National Tourism Year - Hue 2025, Ngo Mon Square - Hue Imperial Citadel transformed into a “high-energy hotspot” of music as the Mega Booming Day 2 attracted thousands of spectators and young people, who immersed themselves in the enthusiastic atmosphere of Hue Mega Concert.

After a vibrant year featuring a wide array of large-scale, culturally rich programs and activities, the National Tourism Year – Hue 2025 officially came to a close with a closing ceremony combined with a special art performance on the evening of December 20, leaving lasting impressions on local residents and visitors alike.

We would like to invite you to admire wondrous images of - one of the biggest salt fields in Vietnam - Hòn Khói salt field located in the wards of Ninh Thủy, Ninh Diêm, and Ninh Hải and spreading to Ninh Thọ commune, Ninh Hoà town in Khánh Hòa Province.

The 2023 International Photography Festival – will be held in Hue from September 9 - 15 with a series of activities to honor and introduce beautiful images of the country and the Vietnamese people, especially the heritage of Hue - the Ancient Capital.

The poetic beauty of this place once made profound impressions on many tourists who had the opportunity to set foot on this place. Pay Thánh Duyên pagoda a visit and you will surely be amazed by its beauty.

Quảng Lợi lagoon located some 30 km North of Hue City, in Quảng Lợi Commune, Quảng Điền District, is one of the lagoons in Tam Giang lagoon system, spanning across nearly 80 hectares.

We would like to invite you to admire the images of Minh Mang Tomb - one of the 4 most famous imperial tomb structures located within the Complex of Hue Monuments. The tomb is always part of any visitor’s itinerary when coming to Hue.

For the end of the Culture and Tourism News Bulletin this week, we would like to invite you to watch the images of An Thái ancient village located in An Thái village, Nhơn Phúc commune, An Nhơn town, Bình Định province - a well-known traditional craft village specializing in making dry vermicelli and rice paper.

Embarking on a trip to A Lưới to admire and discover the hidden beauty of this area would be an ideal option for tourists in summer.

The way of tourism of A Luoi people is attracting many tourists who are passionate about cultural experiences to this highland.