Tourism Ramps up to Meet Growth Targets

Tourism Ramps up to Meet Growth Targets

To further enhance the visibility of Hue as an attractive destination, the tourism sector needs to continue to introduce innovative approaches to tourism communication, promotion, marketing, and digital transformation.
The flavors of Hue in the land of cherry blossoms

Not only Vietnamese customers, Hue Thuong restaurant also attracts many Japanese diners. Along with its food, Ms. Thoi also imbues into Hue Thuong with many elements of home: from bowls, plates to simple wooden furniture, conical hats.

The flavors of Hue in the land of cherry blossoms
Refreshing summer cuisine

Not overly elaborate yet remarkably refined, the harmonious and refreshing flavors of Hue's cuisine have a unique charm for many visitors when summer comes.

Refreshing summer cuisine
Sailing performance on Lang Co Bay

On the morning of June 6, as part of the series of activities under “Lang Co - World Beautiful Bay 2026”, a sailing performance on the Bay’s waters was held for the first time.

Sailing performance on Lang Co Bay
Encouraging Longer Stays in Doi Village

In the coming years, the village’s tourism community plans to partner with local garden owners to introduce orchard experiences, allowing visitors to harvest oranges and pineapples and explore fruit farms across the area.

Encouraging Longer Stays in Doi Village
Unlocking tourism through heritage

Within its tourism and service development program linked to promoting cultural heritage values, Phu Xuan Ward identifies tourism as a spearhead economic sector.

Unlocking tourism through heritage
Joining hands for green tourism and sustainable development

The Department of Tourism, in collaboration with the project “Hue - A plastic-reduced smart city in Central Vietnam”, organized the event “From Check-in Green Hue to Plastic-Free Tourism - A Journey of Spreading”...

Joining hands for green tourism and sustainable development
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