On the afternoon of June 10, the Ministry of Education and Training held the opening ceremony of the 2025 National High School Sports Tournament at Hue Stadium. Mr. Nguyen Thanh Binh, Member of the Standing Committee of Hue City Party Committee, and Standing Vice Chairman of Hue City People's Committee, attended the event.

The Community Ao dai Week, which kicked off the Summer Festival 2025 in early June, has drawn a large number of designers, models, artists, cultural experts, and researchers, etc. Each participant acts as an ambassador, promoting Hue Ao dai in particular and the traditional Ao dai Vietnam in general.

After 37 years of waiting, the Miss Vietnam beauty pageant is finally being held for the first time in Hue Imperial Citadel under the unique contexts, as Hue has just officially become a centrally governed municipality, and the city is hosting the National Tourism Year and Hue Festival 2025.

More than 1,000 people from all three regions of the country, wearing traditional and modern ao dai, gathered in Hue for a parade. All of this created a vibrant, colorful, and festive atmosphere right in the heart of Hue City.

On the morning of June 7, the Youth Union - Vietnam Youth Federation of Hue City launched the 2025 Summer Youth Volunteer Campaign in Phu Luong Commune, Phu Vang District. Attending the ceremony was Mr. Hoang Khanh Hung, Member of the Standing Committee and Head of the Propaganda and Public Relations Committee of the City Party Committee.

To the melodies blending traditional and modern tones, hundreds of models showcased ao dai collections in the ancient space of An Dinh Palace. Guests from home and abroad, along with Hue locals, were treated to an “art feast” that fused fashion, music, and heritage.

On the morning of June 7th, Standing Member of Hue Party Committee and Standing Vice Chairman of Hue City People’s Committee, Nguyen Thanh Binh, hosted a courtesy reception for a delegation from Honghe Prefectural Government (Yunnan Province, China), led by Vice Governor of Honghe Cai Hao.

On the morning of June 7, the Department of Tourism, in coordination with the Department of Culture and Sports, the People's Committee of Thuan Hoa District, and the City’s Tourism Association, organized an environmental cycling event themed “Ao dai passing down the streets” in 2025.

Besides the international tourist market, the domestic tourist market is considered a solid foundation for a bright “picture” of Vietnamese tourism in general, and Hue City in particular. Capturing the trends and preferences of visitors presents an opportunity to leverage the domestic market.

The 14th East Asia Local and Regional Government Congress will take place in Hue City from June 5th to 7th, 2025, with the participation of over 200 delegates from 16 international localities (across 4 countries), 10 domestic localities, 2 international organizations, various ministries, and diplomatic representative agencies.