“Hue Ao Dai - The fragrance and beauty of Thanh Tra pomelo”
06/07/2026 14:47
This was the theme of a community cycling event organized by the People's Committee of Huong Tra Ward on the morning of July 5th as part of Hue Ao Dai Week 2026.
‘Ao Dai along the Streets’ Promotes Hue’s Beauty and Green Living Message
05/07/2026 17:35
On the morning of July 5, the Department of Tourism, in coordination with the Department of Culture and Sports and relevant agencies and organizations, organized the 2026 environmental cycling event under the theme ‘Ao Dai along the Streets’.
Paying tribute to Martial Lord Nguyen Phuc Khoat, honoring the value of the traditional Ao Dai
05/07/2026 17:34
Within the framework of the community Ao Dai Week - “Hue in Autumn” Festival 2026, on the morning of July 4, the Department of Culture and Sports, in collaboration with Hue Monuments Conservation Center, organized a ceremony to offer incense and flowers in commemoration of Martial Lord Nguyen Phuc Khoat, and holding a procession of gratitude to Martial Lord Nguyen Phuc Khoat, and Emperor Minh Mang.
Celebrities promote Ao Dai in the heart of Hue's heritage site
05/07/2026 14:19
Well-known Vietnamese entertainers Truong Giang, Le Duong Bao Lam, Ngo Kien Huy, Kieu Minh Tuan, Huy Khanh, and others, dressed in traditional ao dai, joined the ‘Bach Hoa Bo Hanh’ (Hundred Flowers Parade) to promote Vietnam's traditional attire and the cultural heritage of Hue.
Ao Dai Shines by the Perfume River
04/07/2026 16:07
Together in a fashion and artistic program, each of the Ao dai collections expresses its own cultural stories, showcasing beauty by the romantic Perfume River, evoking a wide range of emotions among audiences.
‘Ao Dai Connecting Tourism and Heritage’ Kicks off Hue Ao Dai Week 2026
04/07/2026 11:31
On the morning of July 3, hundreds of people wearing the traditional ao-dai took part in the “Ao Dai Connecting Tourism and Heritage” event, held at the forecourt of Quoc Tu Giam historical site of Hue Imperial Citadel (on 23 Thang 8 St., Phu Xuan Ward).
Hue Ao Dai Week Weaves Stories of Heritage Connections
05/06/2026 12:30
Hue Ao Dai Week 2026, featuring a series of cultural, artistic, and community activities to honor the values of Vietnam’s traditional Ao-dai and reaffirm the brand of “Hue - The Capital of Ao Dai”, will take place from July 3 to 10.
An interesting story of a male tour guide wearing ao dai when guiding tours
17/04/2026 08:20
Amid the flow of visitors experiencing the Ancient Capital, the image of Mr. Nguyen Don Long - a male tour guide (born in 1986) wearing the traditional ao dai - quietly tells the story of love for culture, spreading traditional values in a distinct Hue way.
“Ao dai Connecting Tourism and Heritage” Program Will Take Place During Hue Ao dai Week
30/03/2026 12:28
Kicking off Hue Ao Dai Week 2026, scheduled to take place from July 3 to 10, is the event “Ao dai Connecting Tourism and Heritage”, which will be held on the morning of July 3 at the Quoc Tu Giam area.
Women Contribute to Building “Hue - The Capital of Ao dai”
23/03/2026 06:24
Amid the rhythm of modern life, as fashion becomes increasingly diverse and is constantly changing, the traditional ao-dai continues to remain a lasting presence in the lives of women in the former imperial capital. In Hue, the graceful image of women’s association members wearing Ao-dai is not only a symbol of beauty but also a way of preserving and spreading the traditional cultural values of their homeland.
“Hue Ao Dai - The fragrance and beauty of Thanh Tra pomelo”
This was the theme of a community cycling event organized by the People's Committee of Huong Tra Ward on the morning of July 5th as part of Hue Ao Dai Week 2026.