According to recent statistics on the tourism industry, the top 10 tourist markets to Hue were Taiwan, Malaysia, Spain, Australia, America, Thailand, England, Germany, France, and Korea.

Many craft villages have crossed the boundary of "self-sufficiency" and successfully commercialized their products. More specially, the famous craft villages of Thua Thien Hue can also develop tourism.

Hue - “The National Green City” is the urban with highest density of green trees all over the country, with nearly 70.000 urban green trees. The rows of dense and shady old trees on Ngo Quyen, Le Loi, August 23, Doan Thi Dien, Bach Dang, and Le Duan streets, etc., or in the parks such as Tu Tuong, February 3, Ly Tu Trong, etc., have solicited the attention of many tourists amid sunny days.

Not only famous for its important and beautiful lagoon system in Vietnam, Tam Giang - Cau Hai also holds great potential for tourism development.

Cruise ship tourists are high-end ones. In addition to spending heavily in the places they visit, cruise ship tourists also contribute to spreading the appeal of the destination. The thing is, however, how to attract this type of tourist, the solution of which lies in investing in creating attractive products right from the “gateway” of Chan May Port, all the way to Hue City.

On the afternoon of October 26, Hue College of Tourism, in collaboration with Cholimex Food Company, organized a competition in search of Hue culinary ambassador - season 4, 2023, with the theme “Delicious Hue Dishes”.

To reach sustainable tourism development, running towards green tourism is indispensable. Thua Thien Hue has special strengths of cultural, historical, and landscape, as well as environmental resources to develop tourism; and, carrying out cooperation to develop green tourism is one of the goals.

On October 23, three provinces and city, including: Quang Nam, Da Nang, and Thua Thien Hue, coordinated with the Malaysia - Vietnam Friendship Association to organize a tourism introduction program at the World Trade Center Kuala Lumpur (WTCKL), Malaysia.

Journeys in Hue (JiH) is a group of young enthusiasts dedicated to promoting Hue through social media, viewing it “through the lens of Hue people”. In an interview with Thua Thien Hue Weekly, Le Duc Hoang, the group's representative, stated, “JiH always cherishes the desire to contribute its small part to the development of Hue tourism.”

In the current conditions of the Tam Giang - Cau Hai lagoon, folk culture is an important resource to transform into unique and identifiable tourism products, with the following elements: village landscape, production culture and beliefs, festivals associated with folk performing arts.

Tourism products with cultural experiences, especially safe festivals, will attract tourists in the new adaptation period to COVID-19.

Notably, the 2022 Lunar New Year holiday saw relatively high demand for bookings at high-star resorts and hotels.

. A ritual ceremony erecting the Nêu pole was held by Hue Monuments Conservation Center at Triệu Tổ Temple, Thế Miếu Temple, and Hiển Lâm Các Pavilion...

It is important to build a fund to assist Hue tourism sector in having more resources to develop and promote the destination more efficiently.

With acrylic materials, the paintings depict the still lifes of the spring, flowers, fruits, vases, bowls, and five-color cakes...

The purple flower carpet extends from the foothill area, next to the tomb, and runs almost up to the top of the hill, creating such a dreamy and romantic view.