In the heart of the poetic ancient capital, where natural beauty and traditional culture blend harmoniously, a music project named H.U.É has just been launched and made a strong impression on the art-loving community.

At the beginning of July, David Greilsammer - a renowned French pianist, delivered a captivating performance at Hue Academy of Music under the theme “Fairies, Dreams, and Dances”. This marked his second visit to the Ancient Capital.

Thousands of audiences joined a vibrant music night at the Noon Gate Square, where new, youthful, and modern sounds echoed while still retaining a strong sense of identity.

Nguyen Van Tam, a young man passionate about bamboo flute, has been spreading his love for this traditional musical instrument right on the bank of the Huong River. His clear flute melodies have left a good impression on visitors.

The “Ao Dai and Music” art show, held on the stage along the banks of the Perfume River on the evening of June 20th, marked the closing of the 2025 Hue Community Ao Dai Week. The event unfolded in a space rich in identity, emotion, and deep affection for Ao dai Vietnam.

To the melodies blending traditional and modern tones, hundreds of models showcased ao dai collections in the ancient space of An Dinh Palace. Guests from home and abroad, along with Hue locals, were treated to an “art feast” that fused fashion, music, and heritage.

On the first days right after the reunification, the song “Nang thang ba” (Sunlight in March) by Tran Hoan could be heard everywhere throughout the city and the countryside, “Oh darling, look up and dry your tears..." The song quickly won the hearts of Hue people.

This information was shared by the organizing committee of Mega Booming Music Festival - Hue 2025 on the morning of May 22. They stated that over 13,500 tickets had already been distributed and sold through ticketing platforms as well as the program’s partners.

With ample room for growth, the fusion of music and tourism can attract a large number of tourists, turning tourism and related services into major revenue generators. If Hue succeeds in this endeavor, it could offer a solution to the city’s long-standing problem of lacking nighttime entertainment services.

Hue traditional music is a unique cultural heritage. In the face of rapid technological development and shifting public tastes, efforts to preserve and promote the value of this heritage are facing numerous challenges. In this context, Blockchain has emerged as a pioneering solution, helping to preserve and promote Hue traditional music sustainably and creatively.