On the morning of June 10, the Department of Tourism announced that Hue has officially been nominated in the Asia’s Leading Culture City Destination 2026 category at the World Travel Awards (WTA) for the Asia and Oceania region.

On June 9th, a delegation of South Korean businesses led by Professor Heather J.Y. Greene of Koshin University of Medicine visited and attended a working session with Hue City People's Committee. The meeting was chaired by Mr. Tran Huu Thuy Giang, Member of the City Party Committee and Vice Chairman of Hue City People's Committee.

More than just souvenir products, many heritage sites in Hue are being “refreshed” with products that showcase the distinctive cultural identity of the imperial court.

More than just a series of promotional activities showcasing one of the world’s most beautiful bays, the program “Lang Co – World Beautiful Bay 2026” reflects the local community’s aspiration to build a green, civilized, and environmentally friendly tourism destination, with local communities and indigenous values serving as the foundation for sustainable development.

On June 4, a delegation from Hue City, led by Mr. Tran Huu Thuy Giang, Vice Chairman of Hue City People’s Committee, had a conference to meet with Chinese tourism businesses and investors in Beijing, China. The delegation also had the participation of representatives from Hue City Department of Tourism and Hue Center for Investment Promotion, Trade, and Enterprise Support.

The culture and way of life in the highlands possess a unique charm. This appeal comes not only from the distinct customs, cuisine, and lifestyle, but also from the unique stories of the mountains and forests preserved by ethnic minority communities, as well as their cultural identities passed down through generations.

As part of its tourism promotion and air route development mission in China, on June 1, a delegation from Hue City attended the “Vietnam-China Aviation and Tourism Connectivity” program, organized by the Airports Corporation of Vietnam (ACV) in Shanghai, China.

As part of the Summer Festival - Hue Festival 2026, the “Lang Co - World Beautiful Bay 2026” program will be held in June with a series of special activities. This is not only an opportunity to promote and spread the value of Lang Co Bay, but also to create distinctive tourism products, thereby stimulating tourism demand.

By preserving Co Tu cultural traditions in everyday life and integrating indigenous values into visitor experiences, residents of Doi Village have carved out a distinctive path for community-based tourism in the western area of Hue City. The village is gradually emerging as a favorite destination for travelers seeking community-based tourism activities in Khe Tre highland area.

On the evening of May 30th, at A Luoi 2 Commune, Hue City Department of Culture and Sports officially opened the first “Mountain Ethnic Groups Culture, Sports and Tourism Festival" 2026.

Visitors will be immersed in a majestic space with lush green lawns, rows of mossy ancient pine trees when visiting Gia Long Emperor’s mausoleum. Nestled in the ancient pine forests is the architectural complex of mausoleums of Emperor Gia Long and other Nguyễn Emperors.

Parabim I Draw is a recent communal place for those who love painting and art. There is no age or ability limit. Participants are believed to feel peaceful and understand themselves more as long as they are comfortable with their ways of drawing.

We would like to invite you to visit the Bac Ha plateau (Lao Cai city) to admire the pure white color of Tam Hoa plum flowers coming into bloom.

Hue is known as the land of many types of cakes, from royal cakes offered to emperors to commoner cakes. Among them is a type of cake that few people know about, called “Hồng Đào Nguỵ Quả”; (or commonly known as Gac or Spiny gourd cakes), a cake shaped like a unique fruit that people in Hue present on joyful occasions such as weddings and festivals.

We would like to invite you to admire some pictures of Tết flowers. Those are the images of the bright smiles of flower sellers and transporters at Phú Hậu wholesale market, the images of old men and ladies taking care of flowers in Phú Mậu flower village, the images of the colorful Thanh Tien paper flowers and the happy faces of young couples. Joy is in the air at the turn of the lunar new year.

Since the beginning of the 11th lunar month, the grapefruits in Phuc Dien ward, commonly known as the capital of Dien grapefruits, have begun to turn yellow and ready for harvesting. The fruitful grapefruit trees creates a poetic space that attracts many people to come and check-in.

We would like to invite you to admire the peaceful, fresh images of nature and people in Hue in the last days of the lunar year when the weather is a bit chilly yet filled with warm sunshine. The pure beauty of the foliage or the gates of ancient forts could mesmerize visitors during their trip to Hue city.

We would like to invite you to admire the images of maple forests changing leaves, surprisingly beautiful, in Huong Linh commune, Huong Hoa district, Quang Tri province.