The beginning of summer is considered the start of the peak season for domestic tourists. It is also the time when Hue is striving to maintain and attract international visitors. By developing programs under the “Four-season Festival” orientation, this summer’s festival will feature many unique and captivating activities to attract tourists.

Firmiana simplex (also known as Chinese parasol) - the “royal flower” - is now in full bloom in the Imperial land of Hue.

On the evening of April 27th, the University of Medicine and Pharmacy, Hue University held the final night of La Voix 2025 under the theme “Revel in French Music” and celebrated the 10th anniversary of the French Club of the University of Medicine and Pharmacy, Hue University.

Dozens of displaying booths promoting the culture and tourism of provinces and cities across the country gathered in Hue to participate in the exhibition themed “Space for Tourism, Cultural Heritage, Landmarks, and Traditional Handicraft Products of Vietnam”.

On April 27, during the first working session of the 45th International Conference of French-speaking Mayors, taking place from April 27 to 29 in Hue City, the delegates discussed issues related to the theme “Commitment to a More Sustainable World”.

For three nights, from April 25 to 27, at Di Nhien Duong Pavilion - an ancient architectural structure in Thieu Phuong Garden - within Hue Imperial Citadel, Hue Monuments Conservation Center collaborated with the Doi Dep tea brand to organize the program “Re-enacting the scene of the emperors hosting tea party for his mandarins” as part of the launch of the Royal tea enjoyment service.

With more than 25 years of collaboration with Hue Monuments Conservation Center, Prof. Satoh Shigeru, a leading expert in the field of landscape study and urban planning at Institute of Urban and Regional Studies, Waseda University in Japan, has made many interesting discoveries about the mountain-water landscape in Hue. Hue Today Weekly had a meeting and interview with him about his exciting discoveries.

On the afternoon of April 26th, at Tang Tho Lau (Archive Pavilion) inside Hue Imperial City, Hue Monuments Conservation Center organized the “Exploring and Promoting the value of the Documentary Heritage: The relief castings on the Nine Dynastic Urns at Hue Imperial Citadel” event in celebration of Vietnam Book and Reading Culture Day 2025.

On the afternoon of April 26, at the exhibition space on the 2nd floor of Kien Trung Palace, Hue Imperial Citadel, Hue Monuments Conservation Center organized the opening ceremony of an exhibition themed “The odyssey of Vietnamese ceramics”. This event is part of Hue Festival 2025 and the National Tourism Year 2025.

Thousands of unique works of bonsais, orchids, and artistic ornamental stones, along with the finest crafts and traditional cultural beauty have gathered at Hue Imperial Citadel, creating a vibrant exhibition space in the heart of the heritage site.