With the aim of contributing to the development of national-scale cultural events, Scavi and Corèle, members of the B'Lao Group (France), are honored to become the swimwear sponsors for the Miss Vietnam 2024 pageant.

The trade connection program between enterprises, cooperatives, and production and business establishments in Hue City with Central Retail Vietnam Group was organized by the City's Center for Trade Investment Promotion and Enterprise Support on the afternoon of March 31.

The Hue Museum of Fine Arts, in collaboration with A Luoi District People’s Committee and Hanoi Urban Sketching Group, launched the “A Luoi traditional art” creation program on March 29th.

On March 28th, Hue city leaders have met with FPT Group to discuss the collaboration in science and technology development, as well as innovation and digital transformation (DT).

On the afternoon of March 27th, at Hue City People’s Committee, the organizing committee of Hue Festival 2025 held a signing ceremony for the sponsorship contract with DOJI Gold, Silver, and Gemstone Group Joint Stock Company, awarding them the title of “Diamond Sponsor” for sponsoring 5 billion VND to Hue Festival 2025.

During two days from March 19 to 20, an Australian famtrip group visited, experienced, and surveyed tourism products in Hue City. This was an opportunity for the city's tourism sector to promote and showcase the unique tourist routes, destinations, and tourism products of the locality to the Australian tourist market.

Culinary culture not simply is about food but also contains stories about the vibrant life of indigenous people. In the vast Truong Son mountains, the dishes of Ta Oi, Pa Co, Co Tu ethnic groups are rich with the flavors of the forest from available natural ingredients, combined with age-old secrets, creating unique values found nowhere else.

Zeng weaving is a traditional craft that has existed for generations among the ethnic groups in the Western part of Hue City, and is a part of the unique traditional culture of the people there... As life depends on the mountains and forests and is close to nature, each Zeng product is not only a daily item and a spiritual item, but also a work of arts in the spiritual life of the people.

On the morning of February 8th (the 11th day of At Ty Lunar New Year, 2025), Trieu Son Dong Village council, in collaboration with Trieu Son Dong neighbourhood group (Huong Vinh Ward, Phu Xuan District), organized the Traditional Boat Racing Festival. The event celebrated Hue’s transition to a centrally-governed municipality as well as the 578th Memorial Day of the Founding Ancestors of Trieu Son Dong Village, while provided a festive atmosphere for locals to enjoy the Lunar New Year.

On the morning of January 14, Kim Long Motor Hue Joint Stock Company and Changan Automobile Group officially announced the plan to build the Kim Long Truong An Vietnam passenger car manufacturing plant (5-7 seats).