As Hue moves toward its goal of becoming a distinctive heritage city and a major cultural and tourism hub for Vietnam and Southeast Asia by 2030, external relations, particularly cultural diplomacy, are taking on a strategic role. This is what Vice Chairman of Hue City People’s Committee Tran Huu Thuy Giang announced about how Hue can turn its cultural ‘soft power’ into a driving force for sustainable socio-economic development.

On September 8, 2026, Hue City People’s Committee issued Plan No. 519/KH-UBND to implement Conclusion No. 372-KL/TU of the City Party Committee. The plan continues the implementation of Resolution No. 04-NQ/TU on building Hue into one of the country’s major and distinctive centers of culture and tourism, and Resolution No. 37-NQ/TU on developing tourism and tourism services for the 2025–2030 period, with a vision to 2045.

On the morning of September 24, Mr. Le Tri Thanh, Chairman of Hue City People’s Committee, had a meeting with H.E. Adam Mulawarman Tugio, Ambassador Extraordinary and Plenipotentiary of Indonesia to Vietnam.

The weaving craft has been closely intertwined with the daily life of the Co Tu people for generations. Products made from rattan and bamboo continue to be preserved and passed down by skilled artisans and craftsmen today.

On the occasion of the ‘2026 Vietnam-Japan Local Cooperation Forum’, taking place in Hue from September 5 to 6, Mr. Tran Huu Tuy Giang, Vice Chairman of Hue City People’s Committee, gave Hue Today a brief interview on this issue.

On the morning of August 12, Vice Chairman of Hue City People’s Committee Ha Van Tuan received and held a working session with Mr. Lasse Pedersen Hjortshøj, Commercial Counsellor and Head of Economic Diplomacy and Trade at the Embassy of Denmark in Vietnam, along with representatives from Carlsberg Vietnam.

On the afternoon of August 10th, Vice Chairman of Hue City People's Committee Tran Huu Thuy Giang met with Ms. Dang Thi Thu Ha, Ambassador Extraordinary and Plenipotentiary of Vietnam to Turkey, and Dr. Vu Le Thai Hoang, Ambassador Extraordinary and Plenipotentiary of Vietnam to the Republic of Austria.

On July 25, the Khoi su tu tam Foundation held an incense- and flower-offering ceremony at Phu Gia Martyrs’ Cemetery (Phu Vang Commune) and presented appreciation gifts to war invalids, sick soldiers, families of fallen soldiers, and people with meritorious service to the revolution on the occasion of the 79th anniversary of War Invalids and Martyrs Day.

Hue Today, Issue No. 480 features numerous outstanding news items, including monitoring the quality of delayed construction projects, warnings about online scams targeting young people, a veteran setting a role model in economic development, efforts to take Hue Tuong closer to visitors, and tribute activities for families of revolutionary contributors in observance of War Invalids and Martyrs’ Day…

Recently, a cultural event that drew significant attention from the young people in Hue was the appearance of 26-year-old singer Nguyen Viet Hoang, better known by his stage name Mono. He is the younger brother of renowned singer Son Tung M-TP. The artist came to Hue to perform and chose Hue Imperial Citadel as the venue for the official launch of his new music video, Cong Tu Van Tho (The Literary Gentleman).

With its strategic geographic location, logistics infrastructure, special policy mechanisms, and commitment to green development, Hue City is positioning itself to attract high-quality investment capital. In an interview with Hue Today Weekly, Mr. Ha Van Tuan, Member of Hue City Party Committee and Vice Chairman of Hue City People's Committee, shared the city's strategic priorities and key solutions for achieving this goal in the future.