After more than four years of implementation, the project “Hue – The Capital of Ao Dai Vietnam” has more or less received the attention and positive response of the public through many activities and events. Besides, there have been policies that create favourable conditions for businesses operating in the tailoring industry, as well as encourage people to wear ao dai on important occasions and events, which has popularised the image of ao dai.

Over 150 highland residents from Nam Dong and A Luoi received free cataract surgeries, returning to their daily lives. This is the result of two meaningful volunteer surgery missions led by Professor Hattori Tadashi from Hue Eye Hospital and other humanitarian organizations.

Vietnam's Piano Got Talent contest organized by Hue Academy of Music covered the local area and received the response of many professional and amateur contestants nationwide.

Such is the message of Hue Plogging 2024 event held at Thuan An beach on June 2nd. The event was organized by Hue - A City to Reduce Plastics in Central Vietnam project, funded by WWF-Norway (through the World Wide Fund for Nature in Vietnam, WWF-Vietnam, and received by the People's Committee of Hue City), in collaboration with Hue Urban Environment and Public Works Joint Stock Company (HEPCO). Mr. Phan Thien Dinh, Standing Member of the Provincial Party Committee and Secretary of the Hue City Party Committee, attended the event.

Prof, Dr. Hoang Thi Thai Hoa, Head of the Department of Agronomy, University of Agriculture and Forestry, Hue University, who has made many contributions to science over the past 28 years, has just received the 2023 Kovalevskaia Award.

On the afternoon of February 29th, Hue University announced that a female lecturer and scientist from Hue University has just received the 2023 Kovalevskaya Award.

On the evening of January 26th, 2024, the award ceremony for the ASEAN Clean Tourist City took place in Vientiane, the capital of Laos. Hue City, being one of three cities representing Vietnam, proudly received this prestigious award. This is an award within the framework of the ASEAN Tourism Forum (ATF) held from January 22nd to 27th. The delegation from Hue City, led by the Chairman of the People's Committee of Hue City, Vo Le Nhat, attended the award ceremony and participated in various activities of the forum.

Many of the dozens of artifacts recently received by the Thua Thien Hue History Museum from donors are considered extremely rare by experts. These artifacts are cultural heritage associated with the land, people, cultural life, the period of resistance against invaders, and the construction and defense of the Fatherland by the army and people of Thua Thien Hue.

Ms. Dinh Thi Hoai Trai, Director of the Hue Fine Arts Museum, announced on January 19th that the museum received nearly 60,000 visitors in 2023. Visitors were mainly attracted to Le Ba Dang and Diem Phung Thi art exhibitions. According to Ms. Trai, this figure represents a 40% increase compared to that of the year 2022.

At the end of 2023, a reputable American travel magazine proposed Hue as one of the must-visit destinations in Asia that tourists should not miss in their 2024 travel itinerary. Furthermore, this is also the year when tourism in Hue received numerous prestigious awards of the world.