Hue people have a little joy in gathering family members, and relatives on weekends; this demonstrates the cultural beauty imbued with love. An Truyen village (Phu An commune, Phu Vang district, Thua Thien Hue) is close to the city center but it still preserves the quality of a peaceful village. The fresh air of Tam Giang lagoon is a suitable choice for a sunny day.

Throughout the S-shaped strip of the land of Vietnam, Ao dai can be found in every region. Specifically, in Hue, Ao dai has become a part of the cultural identity and unique beauty of the people here. An important milestone in Hue Ao dai costume was in 1744, after Lord Nguyen Phuc Khoat ascended the throne in Phu Xuan, he promulgated many policies and mentioned the modification of costumes. Thereafter, during the Nguyen Dynasty, the court issued an order, creating an opportunity for Hue women in particular and Vietnamese women in general to wear Ao dai regularly. Accordingly, the tradition of wearing Ao dai gradually entered the daily life of people.

For Hue Ancient Capital, Ao dai is a unique cultural heritage that has been formed, developed, and existed for over 300 years. In recent years, Thua Thien Hue has launched and promoted the revival of the traditional ao dai (including both male and female versions) in connection with the implementation of “Hue - The capital of Ao dai Vietnam” project. Ao dai has been integrated into daily life, cultural festivals, sports events, and flag-raising ceremonies in offices.

Once again, the legendary Perfume River continues to be the highlight and main space of the Hue International Arts Festival Week 2024, with the theme "Cultural heritage with integration and development".

In an effort to stimulate tourism and create a vibrant atmosphere to attract locals and visitors to the Imperial City Night Street, the People's Committee of Hue City has directed relevant agencies to organize community cultural and artistic activities on the evenings of June 21 and 22.

For hundreds of patients being treated at Hue Central Hospital, the afternoon of June 10 was a more bustling summer afternoon than usual as they enjoyed a unique cultural feature of the land of cherry blossoms from the Eisa Urakaji Drum Dance Art Troupe, which was participating in Hue Festival 2024.

On the morning of June 9th, Hue City Center for Culture, Information, and Sports organized the opening ceremony and activities for the Hue - Cergy Cultural and Artistic Exchange Day titled “From tradition to modernity”. This event is part of Hue International Arts Festival 2024.

On the evening of June 7, in the historically, culturally, and architecturally significant space of Kien Trung Palace, Hue International Arts Festival Week 2024 officially commenced. Hue has begun a vibrant, colorful, and musical festival season welcoming visitor from all over the world.

On the morning of June 7, the Provincial Executive Board of Vietnam Buddhist Sangha organized an opening ceremony of the Art exhibition of Buddhist culture - Hue Festival 2024 at Lieu Quan Buddhist Cultural Center (15A Le Loi Street, Hue City).

From June 8th to 10th, Quang Dien District will host the Song nuoc Tam Giang (Tam Giang Water Wave) Festival as part of the activities celebrating Hue Festival 2024. The festival will feature a variety of unique cultural, artistic, and sports activities, deeply reflecting the riverine culture of the region surrounding the Tam Giang lagoon.