In the context of the increasingly extensive development of Vietnam-Japan relations, local cooperation has become an important driving force that fosters strong and lasting ties between the two countries. For Hue - Vietnam’s unique heritage city - Japan is not only a partner in economy, trade, and tourism, but also a special companion in the journey of cultural exchange, people-to-people engagement, and sustainable development rooted in heritage values.

On the morning of November 9, communes and wards across Hue City simultaneously launched environmental cleanup campaigns in connection with the “Green Sunday” movement, aiming to restore urban landscapes and prevent disease outbreaks following prolonged flooding. City leaders visited several locations to inspect, encourage, and present gifts to participating teams.

The event titled “Hue - Innovation for Sustainable Development” (Hue Innovation Day 2025) and the forum “Developing Private Economy in Connection with Heritage Economy Development in Hue” were recently held, opening new perspectives on harnessing heritage values as an economic resource. From the stories of young businesses to the strategy of heritage urban development, Hue is affirming its own path: Turning heritage into a sustainable development momentum.

In Hue, the cultural value of Vietnamese tea will be honored and connected through cultural exchanges among artisans, tea masters, and brands from Japan, China, Thailand, Malaysia, Singapore, and Vietnam at Hue - International Tea Festival 2025, taking place from October 31st to November 2nd, 2025.

On the afternoon of October 9th, as part of “Hue - Innovation for Sustainable Development” (Hue Innovation Day 2025) event, a forum was held under the theme “Developing the Private Economy in Connection with Heritage Economy in Hue”. The event was jointly organized by Hue Institute for Development Studies, the Department of Science and Technology, and Hue Monuments Conservation Center.

The Supply - Demand Connection Conference between Hue City and other provinces and cities in 2025 was organized from September 26 to 28 by the Center for Investment Promotion, Trade, and Enterprise Support.

A balancing bike racing took place on the afternoon of July 19 at Menas Zone Vi Da (98 Pham Van Dong Street). This event was socialized within the framework of Hue Sports Festival 2025, and organized by Wind Sports Trading & Services Co., Ltd.

Beyond promoting regional cooperation, expanding connections and partnerships with localities across the country enhances the diversity of tourism products, strengthens the link between tours and routes, and improves the ability to attract tourists.

On the morning of May 20th, the Department of Tourism and NOL UNIVERSE Joint Stock Company from South Korea officially signed a memorandum of strategic cooperation to strengthen connections, promote tourism development, and enhance the distinctive value of Hue City as a destination.

On May 9, the Center for Investment Promotion, Trade, and Business Support announced that the city will organize a trade connection conference between businesses of Hue City and distributors in Ho Chi Minh City from May 23 to 25, 2025.