“Half of the Vietnamese are in Hue” - a playful remark that has become a vivid expression of the strong appeal of tourism in the land of Huong River and Mount Ngu these days. Crowds are flocking to relic sites, pagodas, royal mausoleums, and eateries during the holidays, making the Ancient Capital more vibrant and lively.

On the occasion of April 30 - May 1 holidays marking Reunification Day and International Workers’ Day, young people in Hue and tourists are drawn to vibrant check-in spots decked out with the colors of the red flag with yellow star, vintage coffee shops, and heritage-rich spaces steeped in local identity. Beyond an opportunity for “checking-in”, these destinations offer a chance for the young to find balance, recharge, and enjoy the holiday in a way that is both reflective and vividly expressive.

At Thuan An estuary (Thuan An Ward), the rhythm of fishermen’s livelihoods follows the tides with steady regularity. Nearshore net hauls, calls exchanged across the sandy beach, on-the-spot trading activities… all combine to create a vibrant working scene in the summer heat.

A large number of locals and visitors attending Hue Nam Temple Festival (Hon Chen Temple) joined the road procession, traveling from Thien Tien Thanh Giao Holy Place (352 Chi Lang Street) to Thuong Bac Park along the Huong River (Tran Hung Dao Street, Phu Xuan Ward).

At cultural festivals, exchange events, or student programs in Hue, it is not uncommon to see young people dressed in Japanese attire, moving in synchronized formations to vibrant music. They are members of Mirai Yosakoi Club, a yosakoi dance team comprised of students from the Faculty of Japanese Language & Culture, University of Foreign Languages, Hue University.

On April 5, the People’s Committee of Hoa Chau Ward officially opened the 1st Sports Festival for the 2025-2026 period. The event drew strong participation from a wide range of groups, including residential quarters, schools, and armed forces units, with the partaking of outstanding athletes who have achieved notable results at both city and national levels.

The Phui (“Freestyle”) Hue Gala (Phui Hue Awards) 2025 took place on the afternoon of March 28th at Hue Industrial College. The event was jointly organized by Twin Media and Co Do Media to honor outstanding individuals and teams who contributed to the vibrant development of grassroots football in Hue City over the past year.

In celebration of the 95th anniversary of the founding of the Ho Chi Minh Communist Youth Union (March 26, 1931 - March 26, 2026), the 51st anniversary of Hue’s Liberation Day, and the successful election of deputies to the National Assembly and People’s Councils at all levels for the 2026 - 2031 term, many schools across the city have organized vibrant activities, fostering a spirit of enthusiasm in learning and self-improvement among students.

Within the cultural complex of Hue, if the system of palaces and royal tombs defines the face of an Imperial capital, the villages along the lagoon and coastline preserve the depth of community life. There, heritage does not lie dormant in the past but lives on in every festival season, every daily custom, and every belief tied to the natural environment. The Cau Ngu Festival of Thai Duong village, held once every three years in January at the Thuan An seaport, is precisely such a heritage - a vibrant cultural practice where community memory, maritime knowledge, and the will to survive have woven together into an enduring whole across hundreds of years.

On the morning of February 28 (the 12th day of the first lunar month in the Year of the Horse), at the Thai Duong Cultural Village Communal House in Thuan An Ward, the 2026 traditional Fish Worshipping (Cau Ngu) Festival officially opened in a solemn and vibrant atmosphere, attracting a large number of People, fishermen, and visitors.