Lunar New Year first day(s) is the peak period for tourism, which also marks the beginning of a new year. Currently, the provincial tourism sector, along with units and businesses are providing many services, ensuring interesting and safe experiences for visitors.

Ms. Dinh Thi Hoai Trai, Director of the Hue Fine Arts Museum, announced on January 19th that the museum received nearly 60,000 visitors in 2023. Visitors were mainly attracted to Le Ba Dang and Diem Phung Thi art exhibitions. According to Ms. Trai, this figure represents a 40% increase compared to that of the year 2022.

Thousands of people and visitors flocked to the streets to say goodbye to the old year and welcome the new year. In the cool weather with a vibrant music stage, the Countdown - Happy New Year 2024 art program, with an outdoor stage located at the intersection of Hung Vuong Street, Hue City, lasting from the night of December 31 to the dawn of the new year on January 1, 2024, became a highlight in the heart of the ancient capital.

Traveling by train to experience fascinating things and enjoy the beautiful natural scenery has become a popular trend among tourists. The efficient operation of a daily tourist train service between Hue and Da Nang, and vice versa, to serve travelers and connect the heritage regions of Central Vietnam is eagerly awaited.

Within the framework of Hue Festival 2023, the Winter Festival "Winter in Hue" takes place from October to December with a number of new festival activities that brings more vibrance and attraction to the winter atmosphere of Hue for both local people and tourists.

In the framework of Hue Digital Transformation Week 2023 – “Creating digital data – promoting regional connectivity” held by the Provincial People’s Committee in collaboration with the Vietnam Software & IT Services Association (VINASA), the opening ceremony of the exhibition featuring typical digital technology platforms and solutions took place on the morning of December 14 at Song Huong Theater.

This was the topic of a seminar held on the afternoon of November 29 at Lan Vien Co Tich 2 - an intercultural rendezvous at 94, 96, 98 Bach Dang, Hue City.

On the afternoon of November 24, Hue University informed that on the same day, the ceremony of the L'Oréal-UNESCO Awards in Science 2023 was held at the Vietnam Academy of Science and Technology, and Hue University had a female scientist winning the prize.

As part of the event series of the annual German Film Festival (Kinofest) in Vietnam, the German Film Festival 2023 – Hue City opened at the Intercultural meeting place - Huong River Ancient Pottery Museum (located at 94-96-98 Bach Dang Street, Hue City) on the evening of November 24th.

Le Ngoc Thuy, a math teacher at Huong Vinh High School, braved danger to save 3 people swept away by floodwaters. These people were capsized in a boat incident that also drowned a mother and child. The incident took place on the morning of November 15 at the area of Hau Dam – Canal, Huong Vinh ward, Hue city