On July 22nd, 2026, the Ministry of Culture, Sports and Tourism issued Official Dispatch No. 4538/BVHTTDL-DSVH to Hue City People’s Committee, expressing its support for Hue in preparing an application to join the UNESCO Creative Cities Network (UCCN) in the field of Gastronomy. This is an important step, providing further political and professional support for the city to concentrate resources, complete its application and work toward the 2027 selection cycle.

According to the information released by the Department of Tourism on the morning of August 20, based on survey data, the number of tourists to Hue during this year’s National Day holiday (September 2) is expected to keep on rising year-on-year, reaching an estimated 535,000 arrivals.

By hosting the Hue Heritage and International Music Festival 2026 - Hue Wonderverse Music Fest 2026, which is scheduled from August 30 to September 1, alongside the National Day Holiday on September 2, Hue City is expected to witness a surge in tourist arrivals. This may lead to a local ‘fully booked’ situation at certain peak times. Drawing from the experience of the last April 30 - May 1 holiday, the local tourism sector is developing plans to enhance its reception capacity and service quality.

As Da Nang rises to become a premier tourism destination with increasingly diverse and distinctive experiences, cultural events, festivals and community activities play an important role in creating the city’s unique appeal. Along this journey, HEINEKEN Vietnam and its Larue brand have consistently been active partners, contributing to the celebration of local identity, spreading pride in Da Nang and supporting the growth of the local tourism economy.

“Chan May - Lang Co needs to be developed into a growth hub for industry, logistics, services and tourism in Hue City and the central region. Every decision on infrastructure investment must focus on long-term effectiveness, synchronization, and a clear roadmap, while having the capacity to create breakthroughs in socio-economic development,” Chairman of Hue City People’s Committee Le Tri Thanh emphasized that at a meeting with the Department of Industry and Trade and the Management Board of Hue City Economic and Industrial Zones on August 12 to discuss infrastructure investment in economic zones, industrial parks, and industrial clusters, as well as investment attraction.

On the morning of August 9, Deputy Secretary of the City Party Committee, Chairman of Hue City People’s Committee Le Tri Thanh conducted a field inspection of infrastructure supporting waterway tourism development on the Huong River, inspected the city’s urban flood drainage solutions, and checked on the progress in addressing coastal erosion at Thuan An beach.

In the rhythm of modern life, cyclos still roll through streets, preserving the distinctive charm of gentle Hue and remaining tied to the experiences of visitors who come here. However, cyclos still serve primarily as a means of transportation, with little integration of diverse cultural experiences that could help create a distinctive offering for the Ancient Capital’s tourism.

On August 1st (the 19th day of the sixth lunar month, Year of the Horse), the Executive Board of Vietnam Buddhist Sangha (VBS) - Hue City officially opened the Guanyin Festival at the Guanyin Buddhist Spiritual Tourism Center on Tu Tuong Mountain in Thuy Xuan Ward, Hue City. ​

On the afternoon of July 28, a working delegation from the Ministry of Culture, Sports and Tourism, led by Deputy Minister Ta Quang Dong, held a working session with Hue City People’s Committee on coordinating the implementation of the Project to build and promote the national brand ‘Vietnam Photography City’.

Green transition requires businesses to accept higher upfront costs and change the way they operate. This has led many to ask: “What do we gain in return?” In reality, however, those initial investments can translate into stronger competitive advantages, greater brand value, and access to higher-quality customer segments.

Located about 20 km northwest of Huế City, Hòn Vượn Mountain rises 300 meters above sea level. Here, visitors can relax, camp, breathe in the fresh air, and hunt the clouds while witnessing a stunning sunrise.

From the beginning of 2025, hotels in Hue have been ready with plans to welcome and serve visitors attending the events of the National Tourism Year.

We invite you to enjoy the dazzling night lights of Nguyen Hoang Bridge, which was officially opened for technical traffic through on the morning of March 26, in celebration of the 50th anniversary of Hue liberation day.

We invite you to enjoyimages of the violet Chinaberry blossoms, which add a romantic charm to both banksof the Huong River, especially in the cold weather.

In theseMarchdays, whenvisiting Bạch Mã National Park, you willexperience a gentlespring with the vibrantcolors of azaleas and bellflowers, and somewhere, a lingeringhint of goldenleaves, standing out against the misty air. As you make your way up to the mountainpeak, cloudsdriftclose to the path, embracing the mountaintops, while the scent of springfills the air, blending with the sounds of birds.

In the days following the full moon of the first lunar month, the apricot blossom gardens in Hue unexpectedly bloom brilliantly, attracting a large number of visitors to admire and take photos.

we invite you to explore the beauty of the mausoleum of Emperor Gia Long (Thien Tho mausoleum)-the final resting place of the founder of the Nguyen Dynasty, which features distinctive feng shui elements and unique architecture - in the spring sunshine.

After the renovation of Thuy Tien Lake Water Park (Thuy Bang Ward) and the comprehensive investment in transportation infrastructure in Thien An and Vong Canh Hill areas, by early 2025, visitors and locals alike will be amazed by the fresh and visually appealing landscape of this area.

The vibrant beauty of this flower garden is attracting many locals and tourists coming to capture memorable moments. Don’t miss the chance to visit and enjoy this romantic scene!

Hue's garden houses always carry a distinct charm, blending noble elegance with traditional colors. With green, serene spaces featuring tea bushes, small courtyards, guarding screens, and yellow apricot trees, these homes reflect a slow-paced lifestyle, deeply connected to nature and valuing the long-standing cultural heritage of the people of Hue.