Business intertwined with the promotion of Hue's traditional culture is a path that more and more young people are pursuing, asserting the creativity, identity, and spirit of self-reliance. Rather than chasing mass-market trends, “recalling the past to understand the future” has become the business philosophy for a segment of the younger generation, bringing cultural heritage into contemporary life naturally.

On the afternoon of December 25, Hue City Department of Health held a conference to review the pilot model for “Food safety market in food and beverage services business” at Tay Loc Market. This is one of the city's key traditional markets, serving not only as a food source for locals, but also as a popular destination for tourists visiting and experiencing Hue's culinary culture.

Taking advantage of favorable weather, these days, farmers across the city are simultaneously returning to their fields to restore and tend their vegetable plots, ensuring supply for the market during the upcoming Lunar New Year.

Under the agreement, Kim Long Motor will supply 1,000 KimLong-branded buses of various models for Kijsetthi Mobility, serving the market of Thailand. Riding on this success, Kim Long Motor will also set to expand its export footprint to the Middle East market and other countries in the coming time.

Participating in large-scale trade fairs is a way for Hue enterprises to access new markets, seek partners to develop their brands, and elevate their scale of operations.

On the morning of December 4, at Hue One Food manufacturing plant (No.1 Nguyen Van Tuyet Street, Thuan An Ward, Hue City), Hue One Food Joint Stock Company held a ceremony to release a 40-foot container, carrying about 19 tons of traditional Hue cakes, for official export to the U.S market.

After the prolonged heavy rain and flooding in late October and early November, many traffic routes in Hue were cut off, causing significant difficulties in transporting goods. However, thanks to the proactive efforts of functional units and business households,… the commodity market in the area has basically stabilized, and the supply of essential goods is secured. Although prices have fluctuated, the changes are mainly concentrated on certain fresh products.

The development of the labor market is not only linked with social welfare but also serves as a pillar for sustainable growth. Hue City is focusing on investing in resources, at the same time expanding employment opportunities, and accompanying businesses and workers in the new phase.

Having professional skills and a stable job is the dream of many young people from disadvantaged families. Through free vocational training courses linked to market needs, REACH Hue Center has accompanied them from vocational classes to the doorway of employment.

On the evening of September 5th, the Department of Science and Technology (S&T) organized an exhibition to showcase Science and Technology products, commercially potential products, and trademark-protected products in 2025. The exhibition is part of activities to promote the development of the Science and Technology market and to respond to the National Tourism Year 2025; the exhibition runs for two days, from September 5th to September 7th.