Building market “linkages” for Hue products through “Tet Fair”

HNN.VN - On the morning of February 1, at Co.opmart Hue supermarket, Hue City Young Entrepreneurs Association, in collaboration with Hue City Cooperative Alliance and Saigon Co.op, held the opening ceremony for a Tet Fair themed “Stop by for Tet and you’ll like it - Step in and you’ll love it - Co.opmart Hue: Available on the shelf, ready to buy”.

Products from enterprises and cooperatives in Hue City were showcased at the fair

The fair brings together 16 brands, with more than 100 products from enterprises and cooperatives in Hue City, focusing on clean agricultural products, and OCOP products. processed foods, Tet gifts, and essential consumer goods... These products deeply reflect Hue’s cultural identity, and are invested in quality, packaging, and adaptability to modern markets.

According to a representative from the City Young Entrepreneurs Association, the fair is not only a seasonal trade promotion activity, but also an opportunity for local enterprises to test new products, gather consumer feedback, and gradually build sustainable brands. At the same time, it connect local products with consumers, ensuring clear product origins and stable prices during Tet.

The Tet Fair is being held on the 2nd floor of Co.opmart Hue supermarket, and open until February 16, 2026 (the 29th day of the 12th lunar month), featuring various promotions, Tet gift combos, and product tasting sessions, contributing to providing a convenient and reliable shopping atmosphere for people during Tet.

By Hai Thuan