Recent floods and extreme weather events have severely affected the tourism industry. As a key economic sector, tourism must shift its mindset from passive response to proactive adaptation to enhance resilience against climate change.

The northeast monsoon winds sweep in, bringing rolling, white-capped waves surging over the Ngu Dien coast, signaling that the rough sea season has reached its height. When the sea momentarily calms, it is also the time local fishermen set out on their arduous voyages to earn a living at sea, braving countless lurking dangers behind every wave.

“Dear everyone! Let's join hands to make Hue clean and beautiful again soon!” - I paused for a long moment in front of that message - a message sent out by HEPCO (Hue Urban Environment and Public Works Joint Stock Company) just as the floodwaters in Hue slowly, little by little, receded, revealing massive amounts of trash and damaged items submerged in the murky water.

Amid Hue’s unpredictable weather, there exists a quiet yet persistent “green-shirt army” - a group always ready to appear whenever a colleague is in trouble. They are the Hue SOS 247 - Grab Hue team, drivers who brave the weather day and night to rescue broken-down vehicles and help fellow riders in distress. All of it stems from one simple reason: to help one another on every road.

The event titled “Hue - Innovation for Sustainable Development” (Hue Innovation Day 2025) and the forum “Developing Private Economy in Connection with Heritage Economy Development in Hue” were recently held, opening new perspectives on harnessing heritage values as an economic resource. From the stories of young businesses to the strategy of heritage urban development, Hue is affirming its own path: Turning heritage into a sustainable development momentum.

A piece of good news is that in the first 9 months of 2025, Hue welcomed nearly 5 million of tourist arrivals, exceeding the 4.8 million tourist arrivals recorded in 2019. It contributed to creating a strong recovery after a period of stagnation, clearly highlighting the city’s role as the host of 2025 National Tourism Year.

In the mountainous commune of Khe Tre - newly born from the merger of Khe Tre Town and the communes of Huong Phu, Huong Loc, and Thuong Lo - a night concert titled “Ngan Ngo” (A Thousand Reveries) unfolded amid forest breezes, lights, and melodies. With no tickets and no grand stage, the night concert still etched itself in the memory of everyone who attended.

Over the past few days, people from villages across Dan Dien Commune have been encouraging one another to visit the floating fish farms along the Bo River to buy fish in support of local farmers. Some families bought a few fish, others only one, but everyone said the same thing: “It’s just our way of sharing a little of their hardship”. That’s all they could do, as the recent floods had wiped out tens of tons of fish raised by families living along the Bo River.

In the context of increasingly deep integration of higher education, international cooperation has become one of the key strategies to enhance the quality of training, research, and academic reputation. Hue University has been affirming its role as a major training and scientific research center in the Central - Central Highlands region, and the whole country, through significant advancements in international cooperation.

Lotus roots that lie deeply in the mud, through hands of Hue people, are “upgraded” to become a sophisticated exquisite dish. Though far from a luxurious dish, many people are willing to cover tens of kilometers just to taste it.