On the morning of May 29, the Department of Tourism, in collaboration with the project “Hue - A plastic-reduced smart city in Central Vietnam” (TVA) project/WWF-Viet Nam, organized the event “From Check-in Green Hue to Plastic-Free Tourism - A Journey of Spreading”.

On the morning of May 29, the Department of Tourism announced that Hue Lotus Festival 2026 will take place from June 19 to 21 under the theme “Ngu lien thuc thuy” (Royal Lotus Awakens the Water). Featuring a wide range of cultural, artistic, and culinary activities as part of Hue Festival 2026, the event is expected to become a vibrant summer attraction for both residents and visitors.

On the morning of May 26th, Party Central Committee member, Deputy Secretary of Hue City Party Committee, and Chairman of Hue City People’s Committee Nguyen Khac Toan led a field survey of the Tam Giang lagoon area, mangrove forests, and coastal infrastructure in the eastern part of the city to assess the potential for developing ecotourism and community-based tourism associated with conserving natural ecosystems and improving local livelihoods.

With its potential and advantages in natural resources, local culture, traditional craft villages, and agricultural and fishing livelihoods, regional zoning linked with eco-tourism and community-based tourism (CBT) development orientations will help promote sustainable tourism growth in Hue.

Beyond a mode of transportation, the heritage train has evolved into a space where travelers can not only admire the scenery but also experience the region’s historical and cultural richness. Through the Hue - Danang journey, rail tourism is carving out a new path, where each trip does more than connect destinations; it creates experiences that leave lasting emotional impressions.

Not only honored as one of the world’s leading romantic honeymoon destinations in 2026, Hue is also increasingly becoming attractive to international visitors thanks to its safety, friendliness, and rich cultural identity. These advantages are opening up strong prospects for the Ancient Capital’s tourism sector in attracting high-value international travelers.

On the afternoon of May 5th in Hanoi, the Ministry of Culture, Sports and Tourism held a working session with Hue City People’s Committee on the development of culture, sports, and tourism, as well as the preservation and promotion of heritage values.

The first “Cultural, Sports and Tourism Festival of Mountainous Ethnic Groups” of Hue City in 2026 is part of the “Summer Festival” program of Hue Festival 2026. It is held periodically and rotates among localities where ethnic minority communities settle and live.

Following the Hung Kings’ Commemoration Day, Hue continues to see a surge in visitors during the April 30 - May 1 holiday, with occupancy rates at many accommodation establishments are near full capacity. The influx has pushed the tourism sector and businesses to ramp up efforts to ensure both service quality and flexible management of operations, heading to the goals of enhancing visitor experiences and reaching industry development.

Following a vibrant April filled with diverse artistic activities, the Summer Festival - Hue Festival 2026 continues with a series of attractive cultural and tourism events throughout May and June, promising new experiences for both residents and visitors.