From laboratories to raw material hills, from native plants to internationally certified products, the innovations of Hue’s business community have demonstrated that innovation is a key driver helping them increase product value and competitiveness in the new era.

After nearly two-thirds of the journey of the National Tourism Year (NTY) - Hue 2025, Hue’s tourism industry has recorded many positive results. Speaking with Hue Today Weekly, Director of Hue Department of Tourism Tran Thi Hoai Tram said that the NTY has not only brought strong growth in visitor numbers but also created a ripple effect in destination branding and in positioning the tourism identity of the Ancient Capital among businesses and tourists.

To build an e-government and smart city, Hue City has been focusing on collecting, integrating, and unifying digital data. This is not merely a technical solution but also a governance method that enhances transparency, efficiency, and public service for citizens and businesses.

The development of the labor market is not only linked with social welfare but also serves as a pillar for sustainable growth. Hue City is focusing on investing in resources, at the same time expanding employment opportunities, and accompanying businesses and workers in the new phase.

Not only reaching the strong growth in visitor numbers, but the National Tourism Year - Hue 2025 has also created a ripple effect in promoting the destination’s image and positioning the Ancient Capital’s tourism brand name among businesses and visitors. This is the core information announced by Ms. Tran Thi Hoai Tram, Director of Hue City’s Department of Tourism in the article titled Positive Effects from the National Tourism Year, featured in the “Meeting” column by author Huu Phuc.

On September 12, in Hue City, the Department of International Cooperation, the Ministry of Science and Technology in collaboration with the Department of Science and Technology held a training conference on international integration and cooperation in the field of Science and Technology for officials from departments, agencies, businesses, and reporters. At the same time, they also launched an Online Competition in exploring Digital Transformation in Hue City in 2025.

On the morning of August 12, the City People's Committee Office announced that a delegation from Hue City, led by Deputy Secretary of the City Party Committee, Chairman of the City People's Committee Nguyen Van Phuong, had a working session with the Vietnamese Business Association in Australia (VBAA) and businesses in the state of Victoria.

Market analysis plays an important role in the work of tourism development. The results released from the analysis help the tourism sector and the businesses working in this field develop appropriate strategies, and create tourism products and services that closely match the market demand. This is an urgent requirement if Hue tourism wants to expand its market and reach effective tourist attractions.

On the morning of May 10, the Department of Science and Technology in collaboration with the Department of Finance and Hue City Business Association held a ceremony to announce the digital platform “For Businesses”, which is integrated on Hue-S, and the “Digital Working” platform for the City Business Association Office and its members.

On May 9, the Center for Investment Promotion, Trade, and Business Support announced that the city will organize a trade connection conference between businesses of Hue City and distributors in Ho Chi Minh City from May 23 to 25, 2025.