On the evening of July 6th, at Nghinh Luong Pavilion, Hue City Department of Culture and Sports organized the artistic performance and flashmob event ‘Ao Dai - The Rhythm of Youth’. The program attracted large crowds of local residents, visitors, and hundreds of children.

Together in a fashion and artistic program, each of the Ao dai collections expresses its own cultural stories, showcasing beauty by the romantic Perfume River, evoking a wide range of emotions among audiences.

Against a backdrop of upbeat music and dynamic artistic lighting effects, dozens of young models took to the runway, showcasing impressive collections by renowned fashion designers at “Cham 2.”

For over twenty years, artist Tran Huu Nhat has quietly traveled through rivers, temples, the citadel in Hue in his journey of recreating sketches of Than Kinh Nhi Thap Canh _ the twenty beautiful landscapes of Hue mentioned in historical records of the Nguyen Dynasty.

On the occasion of the 101st anniversary of the Vietnamese Revolutionary Press Day (June 21, 1925 - June 21, 2026), Song Huong Magazine coordinated with Friends artists’ group held an art exhibition under the theme “The Perfume River and Friends” at No. 9 Pham Hong Thai St.

As part of Hue International Music Week 2026, the stage along the Perfume River once again left a lasting impression on Hue residents and visitors on the evening of June 17th. The program was supported by the French Embassy and the French Institute in Vietnam.

On the evening of June 15, as part of Hue International Music Week 2026, the stage by the Perfume River, in front of Quoc Hoc - Hue High School, continued to draw a large audience with performances by Ojos band (France), Kawanishi Natsuki (Japanese singer), as well as Vietnamese singer My Anh, and artist Matthew Ifield (Australia).

On the afternoon of June 14th, the Hue’s ‘Heritage Doors’ exhibition opened at Kien Trung Palace in Hue Imperial Citadel, introducing the public to dozens of remarkable artworks inspired by the heritage of the Ancient Capital. The event is part of Hue Festival 2026 and serves as a major artistic highlight attracting art enthusiasts, visitors, and members of the creative community.

On the evening of June 14, thousands of audiences filled the riverside stage area along the Perfume River to relive the timeless songs of the late musician Trinh Cong Son during the special artistic program “25 Years of Remembering Trinh Cong Son”, held under the theme “Hue - Saigon - Hanoi”.

Vietnam in the post-war years, the old streets of Hanoi and Saigon in the early 1970s, and the simple rhythms of life during the country's early years of economic reform are vividly brought to life through 27 remarkable photographic works by three French artists at the exhibition “Vietnam Crossroads”, which opened on the afternoon of June 13th.