Hue Traditional Craft Festival 2023 takes place concurrently with the 5-day holiday. This is the time for Hue to stimulate demand and attract tourists to the festival.

According to the Department of Tourism, in the first 3 months of 2023 (Quarter 1), the estimated number of international tourists visiting Hue is over 255 thousand, a 55-fold increase compared to the same period last year.

It has been 40 years until the school year 2022 – 2023 that Thua Thien Hue had the first award for Math in the national exam for excellent students. The achievement of Tu Cong Thanh, a Grade 12 student of Class Math 1 of Quoc Hoc High School for the Gifted, has made many people feel confident and hopeful about “reviving” the top-notch math.

Participating in the festival, Hue tourism industry focused on promoting its events and festivals of this year; especially the Hue Traditional Craft Festival 2023 and a series of activities to celebrate the 30th anniversary of the Complex of Hue Monuments and the 20th anniversary of Hue Royal Court Music recognized as the world’s cultural intangible heritage.

According to the Provincial Department of Tourism, following the previous Hot Air Balloon Festivals, Hue International Hot Air Balloon Festival 2023 with the theme "Beauty of the Ancient Capital" will be held from April 12 to 20.

On the afternoon of April 4, the People’s Committee of Hue City said that the program “Gratitude to the Huong River” in the framework of Hue Traditional Craft Festival 2023 would take place from 5:00 to 21:30 on May 1, 2023 on the Huong River area through Hue City.

On the evening of April 1, at Thanh Toan titled-roof Bridge (Thuy Thanh commune, Huong Thuy Town), the Department of Tourism coordinated with Huong Thuy Town and Saigon Tiep Thi Newspaper organized a ceremony to announce the results of “Vietnam’s Top 7 Impression 2022” and launch the vote for “Vietnam’s Top 7 Impression 2023”.

Towards the 50th anniversary of the establishment of Vietnam – Japan diplomatic relations (September 21, 1973 – September 21, 2023), on the morning of March 30, the Vietnam – Japan Friendship Association in Thua Thien Hue collaborated with Thua Thien Hue College of Education organized an exchanging program called “IKEBANA art of flower arrangement”.

According to Hue Festival Center, the Summer Festival of Hue Festival 2023, themed "The Citadel shines", is due to take place from April to June.

The 5th national startup festival for students 2023 was held at Hue University on March 25 and 26. With large scale of organization, the festival this year will consisted of various important activities and Hue University was ready for each one.