To sell and serve the customers for the 2024 Lunar New Year of the Dragon, flowers from the South, the North, and even from the suburban flower-growing areas of Hue are being transferred to Hue central area by traders.

As part of activities of Hue Festival 2024, on the morning of February 1st, at Thuong Bac Park (Tran Hung Dao Street, Hue City), the opening ceremony of the 2nd edition of Yellow Apricot Festival in Hue took place. This festival is organized to honor the distinctive flower species of the ancient capital - the Yellow Apricot of Hue.

Collaboration plays a crucial role in promoting tourism development. In 2024, as the leader of the tourism development partnership among five localities in Central Vietnam, Thua Thien Hue province will propose and implement various solutions to enhance the effectiveness of collaboration, promote tourism, and contribute to the development of the smoke-free industry.

On the morning of January 30th, the Organizing Committee of the “Tet Hue 2024” program held a press conference to provide information about the purpose, significance, and some activities within the framework of the Tet Hue 2024 program. The conference was attended by city leaders, departments, and journalists from central and local press agencies.

Coming back from the 20-day working trip to the Spratly Island, the very first gift of the reporter Doan Quynh Anh is the emotional photos taken of the little angels at the sacred outpost islands of the nation.

On January 28, the Provincial Youth Activity Center organized a program to experience the traditional Lunar New Year of Vietnam and South Korea, with the theme "Connecting Spring - Peaceful Tet (Lunar New Year)". The event was attended by Mr. Nguyen Chi Tai, Member of the Standing Committee of the Provincial Party Committee, Head of the Provincial Party Committee's Commission for Mass Mobilization.

On the evening of January 26th, 2024, the award ceremony for the ASEAN Clean Tourist City took place in Vientiane, the capital of Laos. Hue City, being one of three cities representing Vietnam, proudly received this prestigious award. This is an award within the framework of the ASEAN Tourism Forum (ATF) held from January 22nd to 27th. The delegation from Hue City, led by the Chairman of the People's Committee of Hue City, Vo Le Nhat, attended the award ceremony and participated in various activities of the forum.

Mr. Nguyen Van Phuc, Director of the Provincial Department of Tourism, said that on the evening of January 26, within the framework of the ASEAN Tourism Forum (ATF), there was an award ceremony for the ASEAN Clean Tourist City Awards, taking place in Vientiane, Laos. The three cities representing Vietnam have been awarded (which will be effected from 2024 to 2026) namely: Hue (Thua Thien Hue Province), Vung Tau (Ba Ria - Vung Tau Province), and Quy Nhon (Binh Dinh Province).

Few people know that within the premises of the Phuong Duc Primary School at 245 Bui Thi Xuan, Hue City, there exists the only remaining mountain and river deity worship place in the country today - the Son Xuyen Esplanade.

On January 25, the launching ceremony of the 53rd UPU International Letter-Writing Competition in 2024 was held for the students in the provincial area at Quoc Hoc Highschool for the Gifted.