The first “Cultural, Sports and Tourism Festival of Mountainous Ethnic Groups” of Hue City in 2026 is part of the “Summer Festival” program of Hue Festival 2026. It is held periodically and rotates among localities where ethnic minority communities settle and live.

Following a vibrant April filled with diverse artistic activities, the Summer Festival - Hue Festival 2026 continues with a series of attractive cultural and tourism events throughout May and June, promising new experiences for both residents and visitors.

On the occasion of April 30 - May 1 holidays marking Reunification Day and International Workers’ Day, young people in Hue and tourists are drawn to vibrant check-in spots decked out with the colors of the red flag with yellow star, vintage coffee shops, and heritage-rich spaces steeped in local identity. Beyond an opportunity for “checking-in”, these destinations offer a chance for the young to find balance, recharge, and enjoy the holiday in a way that is both reflective and vividly expressive.

In the context of a heritage city that is gradually affirming its position as a distinctive cultural center of the country, the development of reading culture in Hue is no longer a purely promotional issue. Instead, it has become a strategic matter, closely associated with human quality, endogenous strength, and the city’s vision for sustainable development.

On April 26, the People’s Committee of Huong An Ward hosted a program titled “Huong An Rural Market” in 2026 under the theme “Mi xu mi som” (First sale of the day). The activity was held to promote local agricultural products, enhance the development of rural tourism, and spread traditional cultural values in the new development era.

On April 26, at the Ethnic Cultural House of Khe Tre Commune, the program “Khe Tre Highland Market - First Session of 2026” took place under the theme “A Return to the Roots”, drawing large numbers of residents and visitors. This marked the second market session held by Khe Tre Commune since its administrative merger, further affirming its direction of linking economic development with the preservation and promotion of the traditional cultural values of the Co Tu ethnic community.

On April 25, Phong Dinh Ward organized the “Old Scent of the Ancient Village” Festival, featuring a variety of unique cultural and artistic activities that attracted a large number of locals and visitors to visit and experience.

On the afternoon of April 24, at the Nguyen Dynasty’s Privy Council (Co Mat Vien - Tam Toa), Hue Monuments Conservation Center held an online signing ceremony for a scientific and cultural cooperation agreement with the Quai Branly - Jacques Chirac Museum (France), opening an additional channel to access international archival resources for heritage conservation.

On April 24, Vice Chairman of the City People’s Committee Tran Huu Thuy Giang had a courtesy meeting with Mr. Franch Bolgiani, Cultural Attaché of the French Embassy in Vietnam, Deputy Director of the French Institute in Hanoi, on the occasion of his delegation’s visit and working trip to Hue City.

40 artists, including lecturers and students from the University of Arts, the University of Sciences (Hue University), along with other painters and architects, participated in a creative program titled Sketching French Architectural Heritage and Cultural-Historical Relics in Hue.

Before the summer break, Tran Quoc Toan Primary School organized a bicycle parade called "Cycling towards Van Thanh relic" for students. Early in the morning, more than 100 students, along with many parents and teachers, cycled through the picturesque roads along the Huong River.

At this place, visitors can also admire and purchase recreated royal products, intricate handmade items that showcase the beauty of folk art, or distinctive flavors of the former imperial capital.

The way of tourism of A Luoi people is attracting many tourists who are passionate about cultural experiences to this highland.