Without noise and haste, the journey invites travelers to lose themselves in the timeless, contemplative, and poetic beauty of Hue along the Huong River. In recent years, this experience has been reimaged with touches of elegance: afternoon tea at sunset, dinner under the stars, and the lingering notes of traditional Hue Singings.

Although she has never attended any formal art school, Pham Thi Tuong Vi (born in 1992, living at 37/7 Ung Binh, Vy Da Ward) has mastered the art of “dancing” the brush on the traditional conical hat. With her skillful hands and passion for colors, familiar landscapes of her homeland vividly come to life, giving each hat its own distinctive beauty.

Artisans from Thanh Lieu craft village (Hai Duong) have recently given a performance and recounted the journey of reviving and preserving the traditional art of woodblock printing passed down by their ancestors.

On the morning of August 23, the City’s Youth Center organized the First Expanded Traditional Martial Arts Championship for Children and Youth in Hue City, 2025.

On the evening of August 19, the Department of Culture and Sports opened the Culture and Sports Festival in celebration of the 80th anniversary of the Traditional Day of the Culture and Information Sector (August 28, 1945 - August 28, 2025).

Through an interdisciplinary approach involving cultural anthropology, sociology, linguistics, and heritage studies, the project “Core elements that create Hue’s identity, a distinctive land in Vietnamese culture - once the Imperial Capital, a center of culture - religion - arts, and a symbol of deep-rooted traditions” seeks to clarify the role and value of Hue’s identity within the broader national culture. At the same time, it suggests directions for sustainable preservation and promotion in the context of modernization and globalization.

In 2020, when male officials and civil servants of the Department of Culture and Sports wore ao dai during working days and the weekly flag-raising ceremony, it immediately sparked controversy online. Then, it was not just the cultural sector, at important events, the provincial leaders (now Hue City) and intellectuals also began wearing ao dai. The appearance of the traditional ao dai for both men and women at cultural and educational events made the ceremonies more solemn, elegant, and impressive.

Under the majestic roof of the Guol, amidst the resonant gongs of the festive season, the Co Tu people of Doi Village are steadily awakening the potential of community-based tourism. They are creating livelihoods right on their homeland while preserving and sharing the traditional cultural values of their village.

On the afternoon of August 11, Hue City Party Committee, People’s Council - People’s Committee - Vietnam Fatherland Front Committee of the City held a ceremony to mark the 80th anniversary of the Traditional Day of the People’s Public Security Force (August 19, 1945 - August 19, 2025) and the 20th anniversary of the National Day of All People Protecting National Security (August 19, 2005 - August 19, 2025) at the City Cultural - Cinema Center.

Slow travel is emerging as a popular trend among many tourists. With its rich natural landscape, deep cultural and heritage roots, traditional way of life, and the unique warmth of its people, Hue holds many advantages for developing this form of tourism. However, to truly develop slow travel, Hue still has much work to do.