Despite its abundant potential, river tourism in Hue remains underdeveloped, lagging behind its available natural resources. The lack of services, transport infrastructure, and collaboration in river tourism development have all posed significant barriers, preventing this sector from thriving.

Shopping has become one of the drives for the trips of many tourists. Together with traditional markets in Hue, the establishment of Aeon Mall Hue will promote the growth of shopping tourism and encourage travel businesses to incorporate shopping into their tours for visitors.

The second Provincial Club Open Chess and Xiangqi (Co Tuong) Tournament of 2024 commenced on the morning of November 2nd at the Provincial Sports Center, gathering over 400 players from 25 clubs both within and beyond the province.

In 2025, Thua Thien Hue is selected to host the National Tourism Year. This is an opportunity for the tourism of the Ancient Capital to make connections and to show all of its potentials and strengths, contributing to developing its tourism and making it the main economic sector of the province.

On October 31, the Ministry of Culture, Sports, and Tourism said that it had sent a document to the People's Committee of Thua Thien Hue Province regarding the preparation of a dossier to recognize Phuoc Tich ancient village (Phong Hoa Commune, Phong Dien District) as a special national relic.

On the afternoon of October 28th, Hue Tourism College, in collaboration with Cholimex Foods, held the fifth season of the “Search for Hue Culinary Ambassadors” competition, themed “Hue cuisine - Convergence of essence,” for the year 2024.

There are more than two months left until late 2024, but it can be confirmed that Thua Thien Hue's women's wrestling has had a brilliant year of success with the top position in many leading national tournaments.

On the morning of October 25th, the Department of Tourism, in collaboration with Chan May Port Joint Stock Company, held the inauguration ceremony for Visitor Information and Support Center at Chan May Port.

On October 25, a representative from Thua Thien Hue General Library announced that the 2024 Reading Culture Ambassador Contest, organized by the Ministry of Culture, Sports, and Tourism, has concluded and awarded prizes. Thua Thien Hue has won 3 prizes this year.

When the clock strikes the transitional moment between the old and new days, many street corners in Hue are still bustling with late-night diners. They are mostly young people, students, and tourists who have contributed to preventing Hue's street corner from sleeping early.