Investment promotion plays an extremely important role, contributing to attracting investment capital; forming industrial and export processing zones to serve the manufacturing of exports. With a favorable geographical location, open investment attraction policies, gradually refined mechanisms and policies for socio-economic development, etc., Thua Thien Hue has become an attractive destination for domestic and foreign investors.

The People's Committee of Hue City has recently built the dossier “Hue - A Creative City” to join the UNESCO's Creative Cities Network in the field of cuisine.

On the evening of July 13, the award ceremony of the 35th International Biology Olympiad (IBO) took place in the Republic of Kazakhstan. In this Olympiad, Ho Duc Trung, a 12th-grade Biology student, Quoc Hoc - Hue High School for the Gifted clinched a silver medal.

From July 20 to 26, at Bharat Mandapam International Exhibition-cum-convention centre (IECC) in New Delhi, India, a delegation of the People's Committee of Thua Thien Hue province, led by Permanent Deputy Chairman of the Provincial People's Committee Nguyen Thanh Binh, attended the programs within the framework of the session, according to the invitation from the Director of the UNESCO’s World Heritage Committee and Vietnam National Commission for UNESCO. The delegation was accompanied by representatives from departments and branches.

On July 23, Hue University's Admission Council announced the minimum quality assurance thresholds (benchmark scores) for admission to full-time undergraduate programs at its member universities and faculties, using the results of the 2024 National High School Graduation Examination.

With advantages in scenery, cultural heritage, and the ancient, tranquil beauty of temples, palaces, relics, and architecture, Hue is becoming a destination of choice for filmmakers. This also presents an opportunity for cinema to expand Hue's tourism reach.

From May to early September each year is considered the low season for international tourists. However, Vietnam's tourism industry in general and Thua Thien Hue in particular are implementing various strategies to attract foreign tourists, especially from target markets.

According to information from Hue University, the Times Higher Education (THE) has recently announced the 2024 Asian University Rankings.

About 40km north of Hue City, Phuoc Tich ancient village is located in Phong Hoa commune, Phong Dien district. This is the second village in Vietnam to be recognized as a National Artistic Architectural Monument in 2009.

“I have written about everything from the rustic to the elegant aspects of Hue with all my heart, so that readers, once they have loved Hue, will love Hue even more,” shared Ms. Hoang Thi Tho, a journalist, about her two upcoming books, “Remember to visit Hue tomorrow” and “Please go from childhood.”