Investment promotion plays an extremely important role, contributing to attracting investment capital; forming industrial and export processing zones to serve the manufacturing of exports. With a favorable geographical location, open investment attraction policies, gradually refined mechanisms and policies for socio-economic development, etc., Thua Thien Hue has become an attractive destination for domestic and foreign investors.

From July 20 to 26, at Bharat Mandapam International Exhibition-cum-convention centre (IECC) in New Delhi, India, a delegation of the People's Committee of Thua Thien Hue province, led by Permanent Deputy Chairman of the Provincial People's Committee Nguyen Thanh Binh, attended the programs within the framework of the session, according to the invitation from the Director of the UNESCO’s World Heritage Committee and Vietnam National Commission for UNESCO. The delegation was accompanied by representatives from departments and branches.

From May to early September each year is considered the low season for international tourists. However, Vietnam's tourism industry in general and Thua Thien Hue in particular are implementing various strategies to attract foreign tourists, especially from target markets.

On July 20th, the provincial Red Cross Society, Oxfam in Vietnam, and the New Zealand Embassy in Hanoi organized a summary workshop for the project “Post-COVID-19 livelihood recovery for female farmers in particularly difficult and for difficult communes in Thua Thien Hue.” The event was attended by Ms. Caroline Rachel Beresford, New Zealand Ambassador to Vietnam.

On July 19, Thua Thien Hue Young Entrepreneurs Association, in collaboration with Tiktok Shop Vietnam and Vitamin Media & Entertainment Company, organized a livestream event themed “Hue Speciality Products Market”.

On July 17, within the framework of a working trip to Thua Thien Hue province, the delegation of Khanh Hoa province, led by Mr. Nguyen Hai Ninh, the Secretary of Khanh Hoa Provincial Party Committee, visited the Intelligent Operations Center (IOC) and worked with the Department of Information and Communication of Thua Thien Hue on digital transformation and smart urban development.

On the afternoon of July 17, Song Huong Magazine and Truc Chi Vietnam Art Co., Ltd. jointly organized a painting exhibition with the theme "Giao Cua Mua – Cam On Mua He" (Season Changing – Thank You Summer) at Song Huong Magazine Editorial Office. (No. 9 Pham Hong Thai St., Hue City). Mr. Phan Thien Dinh, Secretary of Hue City Party Committee attended the exhibition.

On the morning of July 14th, the Ho Chi Minh Communist Youth Union and the Vietnam Student Association of Hue University, in collaboration with the Youth Union of Hue City and the Youth Branch of Mobifone in Thua Thien Hue, launched the Green Summer Volunteer Campaign for 2024.

On July 10th, Thua Thien Hue Tourism Association, in collaboration with USA Poultry & Egg Export Council (USAPEEC), organized a workshop and cooking contest featuring American chicken dishes.

Hue people have a little joy in gathering family members, and relatives on weekends; this demonstrates the cultural beauty imbued with love. An Truyen village (Phu An commune, Phu Vang district, Thua Thien Hue) is close to the city center but it still preserves the quality of a peaceful village. The fresh air of Tam Giang lagoon is a suitable choice for a sunny day.