From the morning of the first day of the Lunar New Year (February 17), the spring travel atmosphere in Hue has been vibrant and festive. Visitors from across Vietnam, along with international tourists, have chosen the former imperial capital as their holiday destination, creating a lively tourism scene on the very first day of the New Year.

On the evening of February 16 (the 29th day of the Lunar December), just before the sacred moment of Lunar New Year’s Eve welcoming the Binh Ngo Spring 2026, city leaders visited and extended New Year greetings to agencies, organizations, businesses, and personnel on duty.

Within the tranquil setting of Hue Imperial Citadel, the melodies of nha nhac (Royal Court Music) resonate slowly and steadily. This enduring musical flow quietly carries echoes of the past, along with the steadfast efforts of those who dedicate themselves each day to preserving the heritage.

As the final days of the lunar December slip away, street corners, parks, and public gathering spots in Hue are dressed in vivid blooms, heralding the arrival of Binh Ngo Spring. In the mild, lingering chill of the year’s end, the city takes on a new charm, bright yet gentle, warm in its own way.

According to the information announced on the afternoon of February 14 by the Department of Tourism, the number of hotel bookings for the 9-day Binh Ngo Lunar New Year holiday is projected to increase by 53% year-on-year.

Not as common as apricot blossoms or chrysanthemums, daffodils can still be found in a few homes in Hue whenever spring returns. Enthusiasts carefully trim the bulbs, change the water, and watch the buds day by day, hoping the flowers will bloom exactly at the turn of the Lunar New Year – an elaborate pastime to welcome the new year.

In the days leading up to the Tet holiday, as the breath of spring gently weaves through every street, Dong Ba market becomes bustling and radiant. Beyond its role as the city’s largest commercial hub, this century-old market has become a familiar destination for residents and visitors to pose for commemorative photos, capturing spring moments imbued with the distinctive character of Hue.

While the morning mist still lingers over the streets, Hue’s flower market is already awake before dawn. At the market along Ngo Kha Street in Phu Xuan Ward, near the wholesale market, warm yellow lights spill over bundles of flowers still in bud. The sharp revving of motorbikes, vendors calling out to one another, and brisk bargaining create a unique rhythm of the final days of the lunar year.

On the evening of February 11 (the 24th day of the 12th lunar month of the Year of the Snake), in the shimmering garden setting of the Royal Treasury Palace, Hue Imperial Citadel, Hue Monuments Conservation Center organized the “Royal Tet” program, opening a spring celebration space rich in ancient royal tradition. Being held over two nights, February 11 and 12, the program attracted a large number of locals and visitors.

From February 7th to March 8th, 2026 (from the 20th day of the twelfth lunar month of the Year of the Snake to the 20th day of the first lunar month of the Year of the Horse), all bus terminals in Hue City enter their peak period to meet the surge in travel demand during the Lunar New Year (Tet).