The 10th National External Information Service Awards aims to honor the external information workforce, motivate and encourage collectives and individuals to actively participate in the external information and propaganda work. At the same time, through the external information works/products, it brings the image of the country, people, culture, and intelligence of Vietnam to the world as well as bringing the world to Vietnam.

Carrying with them a love for Hue and impressed by the hospitality of the people of the Ancient Capital, the Royal Stilt Walkers of Merchtem (Koninklijke Steltenlopers Van Merchtem) of the Kingdom of Belgium will participate in Hue Festival for the 5th time.

At the 20th Ho Chi Minh City Tourism Day event held in 2024 under the theme “20 years of thrilling journey” and accompanied by the program message “Welcome to Ho Chi Minh City” (from April 4th to 7th), the Department of Tourism of Thua Thien Hue Province participated in various promotional and marketing activities.

The Vietnam - Japan cultural exchange program, with the participation of hundreds of students from Japan and Hue, was organized on the morning of March 28 at 16 Lam Hoang, Hue City by the Vietnam - Japan Friendship Association in Thua Thien Hue province.

From researching the topic to participate in the Provincial Science-Technology Contest for High School Students, a group of students from Dang Tran Con Senior High School made tea bags from rose myrtle flowers, a unique product from the local raw material sources.

On the morning of March 21, at the Provincial Sports Center, the Provincial People's Committee held the opening ceremony of the Provincial Phu Dong Health Festival 2024.

On March 10, the University of Agriculture and Forestry, Hue University organized the Open Day program, attracting the participation of more than 700 12th grade students from high schools in Thua Thien Hue province.

On the morning of March 9, the launching ceremony of the S-Race Thua Thien Hue running tournament for students, with the message "For the stature of Vietnamese", took place at the Noon Gate Square.

As part of activities of Hue Festival 2024, on the morning of February 1st, at Thuong Bac Park (Tran Hung Dao Street, Hue City), the opening ceremony of the 2nd edition of Yellow Apricot Festival in Hue took place. This festival is organized to honor the distinctive flower species of the ancient capital - the Yellow Apricot of Hue.

On the evening of January 26th, 2024, the award ceremony for the ASEAN Clean Tourist City took place in Vientiane, the capital of Laos. Hue City, being one of three cities representing Vietnam, proudly received this prestigious award. This is an award within the framework of the ASEAN Tourism Forum (ATF) held from January 22nd to 27th. The delegation from Hue City, led by the Chairman of the People's Committee of Hue City, Vo Le Nhat, attended the award ceremony and participated in various activities of the forum.