More than simply a meeting place for buyers and sellers, Hue Agricultural Products Fair 2026 brings the flavors, produce and stories of rural communities closer to local residents and visitors.

Over the National Day (September 2) holiday, Hue welcomed a large number of visitors from near and far, creating a vibrant and bustling atmosphere. From the Imperial Citadel and heritage sites to scenic spots, craft villages, and community-based tourism destinations, visitors can be seen sightseeing, experiencing local activities, posing for check-in photos, and capturing memorable moments on their journey to discover the Ancient Capital.

According to the information released on the morning of August 26 by the People’s Committee of Dan Dien Commune, the locality provided financial support worth over VND 1.4 billion for locals to purchase 8 straw balers to facilitate the collection of crop residues during the 2026 summer-autumn rice harvest.

By hosting the Hue Heritage and International Music Festival 2026 - Hue Wonderverse Music Fest 2026, which is scheduled from August 30 to September 1, alongside the National Day Holiday on September 2, Hue City is expected to witness a surge in tourist arrivals. This may lead to a local ‘fully booked’ situation at certain peak times. Drawing from the experience of the last April 30 - May 1 holiday, the local tourism sector is developing plans to enhance its reception capacity and service quality.

On the afternoon of August 19th, Deputy Secretary of the City Party Committee and Chairman of Hue City People’s Committee Le Tri Thanh led a delegation on a field trip to inspect investment and production activities at Chan May - Lang Co Economic Zone and Phu Bai Industrial Park. Leaders of relevant departments, agencies, localities and units also joined the delegation.

On the morning of August 19, the Department of Science and Technology held a training conference to guide local organizations, businesses, cooperatives, and trademark owners across the city on registering, managing, and commercializing intellectual property rights for trademarks, collective marks, and certification marks

The first Kim Tra Ward Community Run 2026 opened on the morning of August 16, attracting more than 1,500 runners, along with a large number of officials, union members and local residents.

In the course of researching the cultural heritage of the Nguyen Dynasty in the former Hue imperial capital, researchers often come across precious materials that have been preserved among local families, quietly surviving in the spaces of communal houses, pagodas, ancestral worship halls, or aristocratic residences. Layer upon layer of historical sediment is gradually being brought to light.

As Da Nang rises to become a premier tourism destination with increasingly diverse and distinctive experiences, cultural events, festivals and community activities play an important role in creating the city’s unique appeal. Along this journey, HEINEKEN Vietnam and its Larue brand have consistently been active partners, contributing to the celebration of local identity, spreading pride in Da Nang and supporting the growth of the local tourism economy.

From early morning, Thuan An Beach in Hue city is already bustling with swimmers, joggers, children playing on the sand and visitors taking photos. More than just a beach destination, it is also a place where local life unfolds, with leisure activities, seafood trading and beachside services coming together to create the unique rhythm of a coastal community at sunrise.