Vietnam's tourism industry targets 18 million international visitors in 2024, matching the “golden” record of 2019. Thua Thien Hue is a province that has a thriving tourism industry. To accelerate Vietnamese tourism growth, Ancient Capital tourism should leverage favorable conditions, particularly cooperation with other countries, to promote the exchange of tourists.

The following are some photos taken by Nguyen Phuc Bao Minh, a photographer, during a visit to the Nam Hong Royal Museum (Tu Son, Bac Ninh), with a working group of Hue Monuments Conservation Center, where the “Emperor’s Treasure” golden seal is displayed by Mr. Nguyen The Hong, a businessman.

For the first time, more than 100 documents, containing royal seals and autographs, along with many images about the story of the construction of Hue Imperial Citadel, were vividly reenacted through an exhibition held right in the Flag Tower (Ky Dai) area, the Upper Surface of the Citadel rampart, Hue Imperial Citadel.

As the Department of Cultural Heritage under the Ministry of Culture, Sports and Tourism announced, on November 18th, Mr. Nguyen Van Hung, the Minister of Culture, Sports and Tourism, Mr. Dinh Toan Thang, Vietnamese Ambassador to France, Ms. Le Thi Hong Van, Head of the Permanent Delegation of Vietnam to United Nations Educational, Scientific and Cultural Organization (UNESCO), Ms. Le Thi Thu Hien, Director General of the Department of Cultural Heritage, together with representatives from Ministry of Public Security (Vietnam), the Ministry for Europe and Foreign Affairs of France, and UNESCO, witnessed the transfer ceremony of the ‘Emperor’s Treasure’ golden seal to Vietnam on the afternoon of November 16th at the Vietnamese Embassy in France.

September and October are the time when the highland district of Mu Cang Chai (Yen Bai province) is immersed in the golden color of ripe rice fields.

The memory of Ao dai in me is simply the image of my mother wearing an Ao dai, in a rush carrying a basket in one hand and hastily putting on a gray Ao dai with the other, getting ready to go to the market. And so, over time, the elegance of the Ao dai worn by Hue’s women, with its flowing silhouette, naturally became a part of me.

That is the brilliant yellow of the sunshine and the wind, and of the ripe rice fields with the corpulent, firm rice grains. That is also the yellow of straw and the pleased faces of farmers on the harvest days. The scene of the countryside is bustling and animated but simply beautiful.

It is the brilliant golden color of the sunshine, the wind, and the ripe rice paddies with plump and firm rice grains; it is also the color of rice straw, and the happy smiling faces of farmers on the harvest day. The village scene is bustling and busy, but strangely beautiful.

Hue Traditional Craft Festival 2023 takes place concurrently with the 5-day holiday. This is the time for Hue to stimulate demand and attract tourists to the festival.

In the cozy space of the house with ancient architecture on the banks of the Huong River, Cung Tien music lovers had immersed themselves in a romantic, melancholy atmosphere, letting their souls be carried away in the love songs which have a special place in people's hearts.