In 2023, the five localities have promoted tourism linkage and achieved many positive results, especially in product development and tourism promotion. The affiliated group has jointly done promotions at international tourism fairs and organized introduction programs in other countries.

At the Award Ceremony of "L'ORÉAL - UNESCO For the Development of Women in Science" in 2023, Assoc. Prof., Dr. Nguyen Thi Ai Nhung made an impression with her “typical Hue” image upon giving a presentation on the research topic relevant to the potential and application of endemic medicinal plants in Thua Thien Hue Province in supporting disease treatment for public health care. She was among three female scientists honored by L'ORÉAL - UNESCO in 2023.

In 2023, Thua Thien Hue's artists were actively engaged in various cultural and artistic events in parallel with significant developments in the province's literature and arts.

With the theme "Cultural heritage with integration and development", Hue Festival 2024 will include consecutive activities taking place throughout the year. The event aims to honor and promote the unique values of Vietnamese culture in general and Hue culture in particular.

Thua Thien Hue is a land that has all the necessary elements and advantages for the development of wellness tourism (WT). For this type of tourism to develop and attract customers, the construction and promotion of the WT brand needs to be implemented in a systematic and in-depth way.

The Project for Human Resource Development Scholarship in Vietnam (JDS) has officially been opened for applications for 2024 admission, intended for Vietnamese officials and civil servants who are expected to contribute to Vietnam's socio-economic development.

On the night of December 23, the Uni Tour Music Concert which was held by the Provincial Youth Union Executive Committee in collaboration with the Vietnamese Students Development and Support Center took place at the Music Academy.

In the High-Achievement Sports Development Project by Thua Thien Hue Province in the 2021 - 2025 period, with an orientation to 2030, badminton is classified as a group 2 key sport with focused investment. With the appearance of many promising young faces, Thua Thien Hue badminton has a lot of hope.

This is the topic of a media creativity contest, which is organized by Thua Thien Hue Institute for Development Studies (HueIDS) in collaboration with the United Nations Development Program (UNDP), to promote and raise the awareness of green transportation in Hue City.

This December 2023, the Regional Container Lines (RCL) from Thailand opened an international container shipping route to Chan May port. This shows not only the potential and advantages of the port but also a driving force and catalyst contributing to the development of the Chan May-Lang Co Economic Zone in particular and Thua Thien Hue province in general.