The event is held in Hue with an aim to contribute to stimulating local tourism and promoting the image of the people and landscapes of Hue City to international friends so as to develop the local economy.

The conference themed “Developing an open innovation start-up ecosystem in association with investment and technology transfer activities in Thua Thien Hue province” was held on the morning of April 18th.

On April 12, Chairman of the Provincial People's Committee Nguyen Van Phuong had a meeting and working session with Central Retail Vietnam Group, led by Mr. Olivier Bernard R. LANGLET, CEO of Central Retail Vietnam Group, on researching in investment and development in the province.

On the morning of April 11th, in Hanoi, the Vietnam Chamber of Commerce and Industry (VCCI) in collaboration with the United States Agency for International Development (USAID) announced the Provincial Competitiveness Index (PCI) for 2022, in which Thua Thien Hue province ranked 6th.

“Social impact businesses and sustainable business: Awareness and support policies” was the topic of a seminar held on the afternoon of April 10. The event was organized by the Provincial Department of Planning and Investment in collaboration with the Enterprise Development Agency, a unit under the Ministry of Planning and Investment (MPI).

This project is in keeping with the province's resources and socio-economic development orientation. Also, it is believed to be able to exploit and promote the strengths of the culture and people of Hue as well as developing cultural industries.

Allocating resources to develop urban space in lagoon and seaside areas; investing in Chan May - Lang Co Economic Zone; clarifying the shape of a modern Hue City, etc., are some suggestions from leading experts on planning, architecture, urbanization, economy, and so on, at the conference organized by the Provincial People's Committee on the afternoon of April 1st to collect opinions on the Urban Master Plan of Thua Thien Hue to 2045, with a vision to 2065.

On March 29, The Australian Trade and Investment Commission (Austrade), the Australian Embassy and the Australian Consulate General in Ho Chi Minh City cooperated with the Ministry of Agriculture and Rural Development and the Provincial People's Committee to organize a conference to promote Australian education, culture and cuisine in Hue City, within the Viet Nam - Australia: Unlocking Opportunities in Education and Agrifood roadshow series.

In its development strategy, Thua Thien Hue aims to attract luxury tourists who have high spending. This orientation is suitable for the ancient capital of Hue - a destination of rich culture.

Following the success of 8 Hue Traditional Craft Festivals from 2005 to present, and implementing the Four Seasons Festival Project, Hue City People's Committee continues to organize Hue Traditional Craft Festival 2023 with many rich and meaningful programs and activities, contributing to stimulating tourism demand and socio-economic development.