On the morning of May 11, in Hue City, Keiser University Vietnam (KUV) - Hue Center organized a cultural and educational event with the theme “Keiser Culture Day - Experience the American Vibe with KUV”.

To spread the value of Hue Bookcase and reading culture within schools, Hue City Institute for Development Studies has organized activities to introduce Hue Bookcase in schools. Hue Today newspaper recently had a conversation with Mr. Cung Trong Cuong, Director of Hue City Institute for Development Studies, about these initiatives.

A Nor community-based tourism village (Hong Kim Commune, A Luoi District) captivates visitors with its majestic natural beauty and vibrant local culture. The area is paving a new path for tourism that connects history, wellness, and traditional healing.

From May 4 to 13, Vietnam National Authority of Tourism (Ministry of Culture, Sports and Tourism) is coordinating with the People's Committee of Hue City, Tourism Development Support Fund, Vietnam Airlines, and partners to organize a program introducing Vietnamese tourism, traditional craft villages, and cuisine, and connecting businesses on the occasion of the National Tourism Year - Hue 2025 in three European countries, including Italy, Switzerland, and France.

Dozens of displaying booths promoting the culture and tourism of provinces and cities across the country gathered in Hue to participate in the exhibition themed “Space for Tourism, Cultural Heritage, Landmarks, and Traditional Handicraft Products of Vietnam”.

On the afternoon of April 26th, at Tang Tho Lau (Archive Pavilion) inside Hue Imperial City, Hue Monuments Conservation Center organized the “Exploring and Promoting the value of the Documentary Heritage: The relief castings on the Nine Dynastic Urns at Hue Imperial Citadel” event in celebration of Vietnam Book and Reading Culture Day 2025.

On the afternoon of April 25, the Culture, Information and Sports Center of Thuan Hoa District, in collaboration with Hue City branch of Vietnam Association of Photographic Artists, organized the opening ceremony of a photo exhibition themed “Hue - A city bursting out with vitality”.

With the theme “Vietnamese Culinary Exchange”, the Hue - Culinary Capital festival is not only an activity within the framework of the National Tourism Year and Hue Festival 2025 but also an opportunity to showcase, promote, and elevate the culinary culture.

As part of the Book and Reading Culture Day program in 2025, on April 24, Hue City Library summarized a book cover design contest about Hue with the theme “Hue City, my hometown”.

More than 200 books on Hue and the Hue Bookcase project, along with 50 entries from a book cover design contest themed “Hue City – My Hometown” by secondary school students, were on display at Vietnam Book and Reading Culture Day 2025.

You just watched pictures of Firmiana simplex flowers blooming in the Hue Imperial Palace, making many tourists excited. This species is also known as the royal flowers.

Time Out - Britain's leading travel magazine ranked Vietnam in the top 9 safest destinations in the world for solo female travelers.

The famous Pho Trach village is located approximately 50 km north of the center of Hue city. Noticeably, villagers at all ages all know how to weave mats from Bang grass.

The world's leading travel application Booking.com announced the top 10 most interesting destinations in Vietnam to Asian tourists in the first quarter of 2024. Accordingly, Hue was listed among these destinations, and others include Ho Chi Minh city, Danang, Hanoi, Dalat, Nha Trang, Vung Tau, Phu Quoc, Hoi An, and Mui Ne beach city.

The images of sunbirds with beautiful appearance and colorful plumage, beautiful little ringed birds, and flocks of red-whiskered bulbul birds next to red kapok flowers all contribute to the colorful and lively beauty of natural life.

Visitors will be immersed in a majestic space with lush green lawns, rows of mossy ancient pine trees when visiting Gia Long Emperor’s mausoleum. Nestled in the ancient pine forests is the architectural complex of mausoleums of Emperor Gia Long and other Nguyễn Emperors.

Parabim I Draw is a recent communal place for those who love painting and art. There is no age or ability limit. Participants are believed to feel peaceful and understand themselves more as long as they are comfortable with their ways of drawing.

We would like to invite you to visit the Bac Ha plateau (Lao Cai city) to admire the pure white color of Tam Hoa plum flowers coming into bloom.