Amid the majestic Truong Son Mountain, the Pa Co people continue to preserve a sacred festival, where the sound of gongs and drums blends with the flickering red flames. A Rieu Piing is a time to honor ancestors, a communal celebration that illuminates the unique cultural values of the Pa Co community.

Nurtured by the fire in a stilt house, enveloped in the lullabies of his grandmother and mother and the echo of gongs and drums from village festivals, Ho Pa Co A Teng was deeply imbued with the traditional cultural spirit of his people from an early age.

The Community Ao dai Week, which kicked off the Summer Festival 2025 in early June, has drawn a large number of designers, models, artists, cultural experts, and researchers, etc. Each participant acts as an ambassador, promoting Hue Ao dai in particular and the traditional Ao dai Vietnam in general.

On the afternoon of May 15, at the Hue City People’s Committee headquarters, a sponsorship signing ceremony took place between the Organizing Committee of Hue Festival 2025 and the Bank for Investment and Development of Vietnam (BIDV), marking BIDV’s collaboration in key cultural and tourism events during the National Tourism Year in Hue.

To Co Tu people, the new rice welcoming festival plays a very important role in their cultural and religious life, highlighting their ethnic cultural characteristics, their knowledge and their outlook of life and the world. That is the conclusion by experts in the process of preparing the dossier for recognition of the new rice welcoming festival of the Co Tu people in Nam Dong, Phu Loc, Hue as national intangible cultural heritage.

In late March, thousands of locals and tourists flocked to the Ethnic Cultural Village of A Luoi District to attend the “Highland Spring Colors of A Luoi” festival. Many were deeply moved by a dramatic excerpt from the Ar Puc Festival, which recreated the love story of Cu Hun, Thail, and Klai.

If they had to choose a typical cultural event to discuss on the occasion of the 50th anniversary of Hue City’s liberation, many people would choose Hue Festival.

On the morning of March 30th, a ceremony was held at Nghinh Luong Dinh Pavilion, situated on the bank of the poetic Perfume River (Phu Xuan Ward), to officially receive Hue Nam Temple Festival as a National Intangible Cultural Heritage.

On the morning of March 29, “A Luoi Highland Spring Colors Festival” 2025 officially opened at the Communal House in the Ethnic Minority Culture Village of A Luoi District (Hong Thanh Commune). The event attracted a large number of ethnic minorities and tourists from both inside and outside the province to experience the unique cultural space of the mountainous region.

On the afternoon of March 3, the Women’s Union in collaboration with the Phu Xuan District Labor Federation of Hue City held the Cultural and Sports Festival. The program attracted over 300 female cadres, union’s members, officers, and workers.