Alongside promotional activities in several European countries, Hue City’s tourism sector has teamed up with Da Nang to present Central Vietnam tourism in general and that of Hue in particular to the tourism markets of Malaysia and Indonesia. These are considered traditional and promising sources of tourists for Hue.

On the morning of September 4th, the Department of Tourism announced statistics on visitor arrivals to Hue in the first eight months of 2025. Notably, France topped the international tourist market to Hue with nearly 64.200 tourists during the period, accounting for 13,5% of the city’s international tourist arrivals.

On the late afternoon of August 28, at Ly Tu Trong Park (Thuan Hoa Ward), Hue City People's Committee, in collaboration with the Korea International Cooperation Agency (KOICA), held the inauguration ceremony for the Smart street component of the “Developing Hue into a smart cultural and tourism city” project.

The People’s Committee of Hue City has just issued Plan No. 360/KH-UBND dated August 26th, 2025, on the organization of Hue Wellness Tourism Week 2025. Accordingly, the programs and events of this week will take place from October 21st to November 2nd, 2025.

On the afternoon of August 22nd, information from the Department of Tourism indicated that the number of visitors to Hue during this year’s September 2nd holiday (National Day) is forecast to increase sharply, with an estimated 196,000 arrivals.

This year’s National Day holiday (September 2) lasts four days, providing the perfect opportunity for travelers to plan getaways. According to forecasts from the tourism sector, visitor numbers are expected to rise sharply, with independent travel and short tours emerging as dominant trends.

Under the majestic roof of the Guol, amidst the resonant gongs of the festive season, the Co Tu people of Doi Village are steadily awakening the potential of community-based tourism. They are creating livelihoods right on their homeland while preserving and sharing the traditional cultural values of their village.

On August 8, Hue College of Tourism in collaboration with the USA Poultry & Egg Export Council organized the “Cooking with U.S. Chicken” competition.

Alongside public museum institutions, the system of private museums in Hue is considered a highlight in promoting cultural and heritage values and has become an attractive destination on the tourism map. However, the establishment of tours still depends on each museum’s own approach.

Slow travel is emerging as a popular trend among many tourists. With its rich natural landscape, deep cultural and heritage roots, traditional way of life, and the unique warmth of its people, Hue holds many advantages for developing this form of tourism. However, to truly develop slow travel, Hue still has much work to do.

The Mausoleum of Emperor Tu Đuc - Khiem Lang, is located near Vong Canh Hill in Thuy Xuan Ward, Hue City. It is considered one of the most exemplary and beautiful tombs of the Nguyen Dynasty, showcasing the traditional Hue landscape architecture.

The online photo contest with the theme "Experiencing and Moments of Huế Tourism" 2024 has just been launched by the Department of Tourism.

As part of their tour in Vietnam, the duet group consisting of male artist Reinhard Armleder - a cellist and female artist Dagmar Hartmann - a pianist from the Federal Republic of Germany performed a concert at Sông Hương Theater in Huế Academy of Music on the evening of September 5th.

Recently, the tourism industry has coordinated with functional units to strengthen management work, pay attention to tourists' feedback to promptly handle many violations.

Vietnamese tourists and local residents will be granted free admission when visiting the relic sites of the Huế Imperial City monuments on September 2nd.

The festival aimed to promote cooperative relationships in the field of cultural and artistic exchange between Vietnam and countries and regions around the world, as well as to showcase the unique values of Vietnamese dance art.

There are many ways to explore heritage, but discovering it by bicycle offers a unique experience. This will be an exciting adventure and provide tourists with memorable and enjoyable impressions.

Located 15 km north of Hue City, Bao La is not only a famous traditional handicraft village but also an attractive tourist destination for many visitors.

Boasting rich and picturesque beauty, Chuon Lagoon is as beautiful as a fresh and peaceful natural painting that attracts numerous visitors.

Located in the heart of vibrant Hue city, Luc Bo Cultural Space at 79 Nguyen Chi Dieu take visitors into the world of culture and traditional craft quintessence. Regardless of the weather conditions, this space is always a tourist destination attracting visitors from near and far.