On the evening of July 8, Standing Vice Chairman of Hue City People’s Committee Hoang Hai Minh had a courtesy meeting with Mr. Kim Joon, General Director of The Energy Consulting Group (South Korea), and other delegation members to discuss cooperation and investment opportunities for a green energy project in Chan May Port.

For the first time, when sailboats appeared on the waters of Lang Co Bay, they brought a fresh new image to Hue’s coastal tourism. Beyond serving as a highlight in a series of events promoting the value of one of the world’s most beautiful bays, the sailing determination has also opened up new opportunities for developing modern marine sports.

On the evening of July 7, Hue Museum of Fine Arts officially opened the performance and exhibition program titled “The Knowledge of Tailoring and Wearing Hue Ao Dai” at Diem Phung Thi Art Center (No.17 Le Loi St., Thuan Hoa Ward).

Having withstood countless historical upheavals, tens of thousands of precious Nguyen Dynasty Woodblocks were inscribed on UNESCO’s Memory of the World Register in 2009, becoming Viet Nam’s first World Documentary Heritage. They are currently preserved under strict archival conditions at the National Archives Center No. IV in Da Lat (now located in Cam Ly Ward, Da Lat City, Lam Dong Province).

On the evening of July 6th, at Nghinh Luong Pavilion, Hue City Department of Culture and Sports organized the artistic performance and flashmob event ‘Ao Dai - The Rhythm of Youth’. The program attracted large crowds of local residents, visitors, and hundreds of children.

From June 26 to 28, at 62 Trang Tien Street, Hoan Kiem Ward, Hanoi, the distinctive products, specialties, and cultural values of the Ancient Capital came together in the ‘Hue Thuong’ program, part of ‘The Vitality of Vietnamese Goods’ programme No. 8. The program not only brought the essence of Hue to the heart of the Capital, but also created a space connecting local products with consumers nationwide through a combination of in-person experiences and e-commerce.

On the morning of July 5, the Department of Tourism, in coordination with the Department of Culture and Sports and relevant agencies and organizations, organized the 2026 environmental cycling event under the theme ‘Ao Dai along the Streets’.

Within the framework of the community Ao Dai Week - “Hue in Autumn” Festival 2026, on the morning of July 4, the Department of Culture and Sports, in collaboration with Hue Monuments Conservation Center, organized a ceremony to offer incense and flowers in commemoration of Martial Lord Nguyen Phuc Khoat, and holding a procession of gratitude to Martial Lord Nguyen Phuc Khoat, and Emperor Minh Mang.

Well-known Vietnamese entertainers Truong Giang, Le Duong Bao Lam, Ngo Kien Huy, Kieu Minh Tuan, Huy Khanh, and others, dressed in traditional ao dai, joined the ‘Bach Hoa Bo Hanh’ (Hundred Flowers Parade) to promote Vietnam's traditional attire and the cultural heritage of Hue.

On the morning of July 4th, the Department of Engineering and Technology, Hue University held a ceremony to officially launch its Computer Engineering program and confer degrees on 68 newly graduated engineers from the 2021–2026 cohort.