Unlocking tourism through heritage
31/05/2026 05:54
From electric boat rides along the Ngu Ha River to ideas for night streets, culinary routes, and community cultural spaces, Phu Xuan Ward is gradually unlocking the potential of a “heritage ward”.
Hue gardens and ornamental plants – another attraction of the heritage city
27/05/2026 10:19
In the depth of Hue culture, gardens are not merely green zones, acting as supporting elements for architecture, but a constituent factor shaping the urban identity. Hue is famous for the Perfume River, Mount Ngu, the Citadel, royal tombs, pagodas, and noble residences, but Hue is also well known for its gardens. In Hue, gardens soften architecture, calm the everyday life, deepen poetry, and create a unique urban style: a garden city, a city of poetry, the harmony between man and nature, or “an urban poem” as said by M’Bow, former Director-General of UNESCO.
Ancient Capital bustling with visitors
01/05/2026 14:43
“Half of the Vietnamese are in Hue” - a playful remark that has become a vivid expression of the strong appeal of tourism in the land of Huong River and Mount Ngu these days. Crowds are flocking to relic sites, pagodas, royal mausoleums, and eateries during the holidays, making the Ancient Capital more vibrant and lively.
Unlocking Hue’s waterway tourism
30/04/2026 06:22
For many years, the development of waterway tourism has been a consistent goal, as the potential of Hue's rivers remained largely untapped. Following the City People's Committee's announcement of the inland waterway route on the Ngu Ha River, along with the pilot launch of heritage-linked tourism routes using electric boats on the Huong River and its tributaries, the local waterway tourism is expected to be unlocked.
Pink trumpet blooms brighten the banks of the Ngu Ha River
20/04/2026 22:31
Unlike the potted orchid lilies often seen in gardens, the pink trumpet tree is a tall, woody species typically planted along streets. Originating from the Americas, this flower - also known as the pink bell flower - has been widely grown in Vietnam’s Mekong Delta. It usually blooms from February to June. When in full blossom, most of its leaves fall away, leaving behind clusters of soft pink and light purple flowers that create a gentle, romantic scene under the sun.
Unlocking tourism on the Ngu Ha river
03/04/2026 14:08
Hue City People’s Committee has officially announced the opening of an inland waterway route on the Ngu Ha river, spanning 3,5 km, set to begin operations on April 10th, 2026. This marks the initial step in a project to introduce electric tourist boats, expected to be launched around April 30th, opening up new prospects for river-based tourism and enabling the exploration of heritage spaces by water.
“Once I happened to hear about my old native land…”
23/03/2026 12:15
In 2000, in the short piece entitled “Hue Diary,” written when he returned for the first Hue Festival, musician Trinh Cong Son wrote, “When you have a place to return, or to visit from time to time, you are very fortunate. There, you have a river, a mountain, and you can find again your old friends whose hair used to be black has now turned grey. You might suddenly meet a Hue girl on the street and ask her, ‘Is there anything new in Hue now?’ And immediately, or perhaps by chance, she will recite the two lines from a poem by Bui Giang: “Da thua xu Hue bay gio/ Van con nui Ngu ben bo song Huong” (“Yes, sir, Hue now/ Still has Ngu Mount by the Huong river…”)
Restocking aquatic resources in the Huong River
04/03/2026 15:08
On March 3rd, coinciding with the Nguyen Tieu (first Full Moon) Festival of the Year of the Horse 2026, the Department of Agriculture and Environment released nearly 100.000 fish into the Huong River to help restore local aquatic resources. Species included crucian carp, yellow catfish, climbing perch and common carp.
A riverside night-time tourism product to be developed by Nhu Y River
13/01/2026 06:29
Based on the orientation to develop cultural and tourism spaces along the Nhu Y River, Thuan Hoa Ward is drafting a plan to establish a night street running along the river, with the expectation of creating a new, distinctive night-time tourism product that can effectively connect with the central pedestrian street axis of Pham Ngu Lao - Chu Van An - Vo Thi Sau.
The young man who was honored at the National Music Festival 2025
23/12/2025 08:04
From a pupil who taught himself the bamboo flute, Nguyen Cong Minh, now a fourth-year student at Hue Academy of Music, won a Gold Medal for his solo flute performance of “Remembering the River” at the extended National Music Festival 2025.
Unlocking tourism through heritage
From electric boat rides along the Ngu Ha River to ideas for night streets, culinary routes, and community cultural spaces, Phu Xuan Ward is gradually unlocking the potential of a “heritage ward”.