The tourism market on the occasion of Hung Kings’ Commemoration Day and the April 30th – May 1st holiday in 2026 began heating up as early as the beginning of March. Unlike previous years, travelers are increasingly booking earlier and favoring short-haul trips over long-haul experiential journeys.

The Huyen Tran Temple Festival, held on Ngu Phong Mountain in early spring, reminds later generations of the great contributions of Buddhist King Tran Nhan Tong and Princess Huyen Tran - historical figures who played a vital role in the work of expanding the border of Dai Viet toward the South.

In Greek mythology, the supreme god Zeus transformed himself into a bull to seduce the beautiful princess Europa. When she mounted his back, the bull carried her across the sea to the island of Crete, where she gave birth to great kings, seen as an allegory for the birth of European civilization. The continent of Europe was therefore named after her – Europa, later known by the common name Europe.

On July 29th, the Vietnam Center for the Development of Maternal and Child Health, in coordination with Hue Central Hospital, held the opening ceremony for the first-level postgraduate neonatal medicine training course based on standards from the United Kingdom. This marks an important step forward in improving the quality of neonatal care in Vietnam, particularly in underserved regions.

On the afternoon of April 7th, a representative from the Department of Tourism reported that, according to preliminary statistics, approximately 105.000 visitors came to explore and experience tourist destinations in Hue over the four-day holiday period from April 4th to April 7th, 2025.

On the afternoon of April 4, information from the Department of Tourism said that, based on the assessment of visitor arrivals to Hue during the Hung Kings' Commemoration Day, the number of visitors to Hue City is forecast to increase sharply.

On March 12, the Department of Education and Training in collaboration with VVOB (the Flemish Association for Development Cooperation and Technical Assistance, Kingdom of Belgium) conducted a survey and evaluation of the iPLAY - Learning through Playing project in Hue City.

The “Hue - Mega Booming” music festival will take place at Ngo Mon Square - Hue Imperial Citadel over two nights, April 5th - 6th, 2025 (coinciding with the Hung Kings’ Commemoration Day). The event will feature many young singers, with a special highlight being the appearance of the “Anh Trai Say Hi” (Say Hi with Bros) lineup - a well-known reality TV show about music.

On November 15, Deputy Secretary of the Provincial Party Committee, Chairman of the Provincial People's Committee Nguyen Van Phuong hosted a courtesy reception for H.E. Hilde Solbakken, the Kingdom of Norway's Ambassador to Vietnam.

On October 30, Mr. Nguyen Van Phuong, Deputy Secretary of the Provincial Party Committee, Chairman of the Provincial People’s Committee, had a courtesy meeting and discussion with Ms. Alexandra Elizabeth Smith, Consul General of the United Kingdom of Great Britain and Northern Ireland in Vietnam. Attending the meeting were leaders of relevant departments, agencies, and branches.