On a pure morning, I bumped into groups of visitors strolling along the path leading into Hue Imperial Citadel. Cradling her camera in both hands, Ms. Marie, a French tourist, asked the guide in a gentle voice: “May I… try on Vietnam’s traditional costume?”. That question seemed to open an unexpected journey for them, an experience that felt as if they could touch the ancient soul of Hue

From February 13th - 14th, in Hue, the Khoi Su Tu Tam Foundation (Kim Oanh Group), in coordination with the Vietnam Fatherland Front Committee of the city, organized its key charitable program “Gieo Xuan Season 3 2026”, along with accompanying activities such as “Happiness Sprouts” and gift presentations for disadvantaged children, patients, and members of the local Blind Association. The total budget for the series of activities was nearly 700 million VND.

The Ministry of Agriculture and Environment has just announced the 2024 environmental protection rankings (covering 63 provinces and centrally governed cities before administrative mergers) based on the PEPI Index. Thua Thien Hue Province, now Hue City, has risen to claim first place on the rankings.

The “Compassionate Bus” program, which brings students with disadvantaged backgrounds home for Tet, has become a humanitarian activity of member institutions of Hue University, giving young people the opportunity to reunite with their families during the spring holidays.

At a small workshop on Chi Lang Street, artisan Do Huu Triet is experimenting with new applications of Phap lam. A brass violin stands out as his boldest creation, reflecting his aspiration to bring traditional materials into innovative and unconventional forms.

From her journey to revive the craft of making dó (poonah) paper in the raw material area in the North, Ms. Tran Hong Nhung, the founder of Zó Project, has brought the story of dó paper and beeswax to Hue through hands-on experiences. Here, the craftsmanship techniques of the Dao Tien people are introduced and tested for integration into contemporary life.

The heritage space of Hue’s Imperial Citadel is being retold in a new language, the language of technology. At the Royal Treasury Palace, stories of the past are no longer meant solely to be observed, but also to be touched, listened, and experienced, opening up a gentle, emotionally resonant way of engaging with the heritage of Hue Ancient Capital.

The application of artificial intelligence (AI) not only brings technological convenience, but also opens up a completely different method of teaching and learning, marking an important turning point for Hue’s education sector on its digital transformation journey.

Just one year after becoming the country’s sixth centrally governed municipality, Hue City has begun a new and more dynamic development journey. A series of key transport infrastructure projects have been invested in and completed, contributing to a transformation of the urban landscape and opening up numerous opportunities for local socio-economic development.

On the morning of January 4, at Ngu Ha Vien, the project “Reviving Chuon village traditional scroll (lien) making craft” was officially launched to the public, marking an emotional milestone in the journey to rediscover and restore a part of cultural memory that was once on the brink of extinction.