On the morning of March 25th, in Hue City, the Organizing Board of Miss Jewelry Vietnam 2026 held a press conference to officially announce the event, attracting the attention of numerous experts, artisans, and media outlets.

On the afternoon of March 17, Hue City People's Committee held a sponsorship contract signing ceremony for Hue Festival 2026 with Vietnam Airlines Corporation - Vietnam Airlines and Pacific Airlines Joint Stock Aviation Company.

On the morning of January 1st, in the warm sunshine on the first morning of the new year, the area around Ngo Mon Gate of Hue Imperial Citadel became lively as the Nguyen Dynasty Ban Soc ceremony was reenacted in a theatricalized format, officially opening Hue Festival 2026. The event also marked the first festival of the year, attracting a large number of local residents and visitors.