The heritage space of Hue’s Imperial Citadel is being retold in a new language, the language of technology. At the Royal Treasury Palace, stories of the past are no longer meant solely to be observed, but also to be touched, listened, and experienced, opening up a gentle, emotionally resonant way of engaging with the heritage of Hue Ancient Capital.

From free English classes in mountainous areas to pink bricks used to build houses for poor households, the youth of Hue City Police are spreading a beautiful way of life through practical and humane actions, contributing to accompanying and uplifting disadvantaged circumstances.

The year 2026 opens the 2026–2030 period, marked by increasingly fierce competition to attract resources, talent, and visitors, while Hue cannot pursue rapid urbanization or heavy industry. Hue’s path must be its own: taking heritage, culture, landscape, and ways of life as deep, distinctive, and sustainable advantages; taking creativity and experience as driving forces; and placing the people of Hue at the center of all development policies.

Hue’s heritage is undergoing a powerful “rebirth”, as technology unlocks new layers of value and reshapes the way visitors experience its cultural legacy.

A brand is not merely to introduce the name or to prove the origin of a product, but an “identity card” that affirms its credibility and quality to customers. Especially in the context of fierce competition, developing Hue brands is not only an economic challenge but also a way to preserve, honor, and spread the unique values of the former imperial capital.

Successive floods have inflicted severe damage on irrigation infrastructure while directly disrupting the livelihoods of thousands of households. What are the most effective ways to respond? On this issue, Hue Today Weekend held an interview with Dang Van Hoa, Director of the Hue City Sub-department of Irrigation and Climate Change.

Once being the Imperial Capital under the Nguyen Dynasty, Hue has undergone many historical phases, and today the city is regarded as one of Vietnam’s few cities where multiple architectural traditions coexist. It brings together folk, royal, colonial, and modern styles, developing in a way that balances the architecture, landscape, and culture, forming a distinctive urban identity.

Familiar literary figures from Hue shared ways to find inspiration for reading with many students during an event organized by Hue City Library.

Participating in large-scale trade fairs is a way for Hue enterprises to access new markets, seek partners to develop their brands, and elevate their scale of operations.

Over the past few days, people from villages across Dan Dien Commune have been encouraging one another to visit the floating fish farms along the Bo River to buy fish in support of local farmers. Some families bought a few fish, others only one, but everyone said the same thing: “It’s just our way of sharing a little of their hardship”. That’s all they could do, as the recent floods had wiped out tens of tons of fish raised by families living along the Bo River.