Faced with increasingly extreme climate changes, disaster prevention and mitigation for Hue’s heritage sites is no longer solely the responsibility of the conservation sector.

The stretches of forest in A Luoi not only shelter the villages, but also have now become the livelihood foundation for locals. The Emission Reductions Payment Agreement (ERPA) in the North Central Region has helped people in the mountainous areas gain stable extra income, and more importantly, changed their perspective: Protecting the forest is not just a responsibility, but a right associated with their daily lives.

Hue is positioning itself as a green tourism destination. However, building and sustaining this brand requires more than just slogans or movements; it demands unity and responsibility from all stakeholders.