Defining the fields and products of innovative startups is crucial for developing the innovation and entrepreneurship ecosystem and enhancing the scientific and technological position of Hue City. In an interview with Hue Today Weekly, Ms. Tran Thi Thuy Yen, Deputy Director of the Department of Science and Technology, emphasized that innovation and entrepreneurship in Hue is shifting strongly from a movement to depth, from ideas to products that create real value.

The entrepreneurial journey of Ms. Tran Thi Thuy Duong, a member of the Women’s Union of My Thuong Ward, is the result of perseverance, creativity, and belief in the value of her hometown's specialties. A traditional product has been reimagined in a new version - tailored to modern tastes while preserving the soul of Hue crystallized ginger.

On December 28, Hue City Youth Union organized the “Youth entrepreneurship and digital transformation” Festival 2025 at Aeon Mall Hue Shopping Center (An Cuu Ward).

On the afternoon of December 17, Hue City Women Entrepreneurs Association organized a trade connection conference themed “Breakthrough to success - Shining together”.

On the afternoon of October 16th, as part of the Vietnam Data Expert Network (VDEN) launching ceremony, the “Data Science and Data Economy - Driving Forces of Global Innovation” seminar was held, bringing together Vietnamese experts, scientists, and tech entrepreneurs living in many countries.

On the afternoon of July 6, at the Oncology Center of Hue Central Hospital, the project “One Painting - Many Hopes” in collaboration with the Hue City Women Entrepreneurs Association organized the program “Sowing Little Sun”. The event was supported by Hoa Nghiem Trading & Services Co., Ltd. and Mat Troi Advertising Company...

Already a familiar face among startup CEOs in Hue, this time I met with Ngo Duc Vuong - Director of Hue One Food Company, whose flagship product has been dubbed “Hue Pizza” - the Thuan An pressed rice cake. We chatted over coffee in Grand Prairie, Texas, as he continued his mission of spreading the story of Hue’s entrepreneurial journey through the pressed rice cake and promoting Hue culture in the U.S market.

Once the sous chef of a five-star hotel in Hue and a multiple award-winning chef, Tran Huy Cuong took an unexpected turn in his career, venturing into entrepreneurship in his 50s. Driven by the desire to “turn simple things into specialties,” he chose the figs as the starting point for his journey to bring Hue’s traditional culinary products to Vietnamese dining tables and beyond.

Thanks to technology, many delicious dishes from Hue have transcended the borders of their homeland. The unique flavors of the ancient capital are now finding their way to the East and the West, driven by the rise of e-commerce and the entrepreneurial spirit.

On the afternoon of January 20, at Hue Central Hospital, the Vietnam Fatherland Front Committee of the City in collaboration with the City’s Women Entrepreneurs Association, the Women’s Intellectuals Association of the hospital, the Hospital’s Women Affairs Committee, and the Social Work - Customer Service Department held a program titled “Spring of Love” for patients.