Starting with traditional rice paper, 9X entrepreneur Tran Thi Thuy Ha, Director of VN Flex Import-Export Trading and Manufacturing Co. Ltd. (VN Flex), has applied technology, introduced new production methods, and developed a line of rice-based snacks. Her journey has made her the only representative from Hue to be named among 86 Outstanding Young Startup Entrepreneurs.

On the afternoon of August 19th, Deputy Secretary of the City Party Committee and Chairman of Hue City People’s Committee Le Tri Thanh led a delegation on a field trip to inspect investment and production activities at Chan May - Lang Co Economic Zone and Phu Bai Industrial Park. Leaders of relevant departments, agencies, localities and units also joined the delegation.

For the first time, Bun bo Hue (Hue beef noodle soup) will be celebrated through a nationwide festival. Featuring more than 80 food stalls, live culinary demonstrations serving hundreds of visitors, a stage production recounting the dish's more than 400-year history, and a variety of interactive experiences, these will turn Thuong Bac Park to become a gathering place for food enthusiasts from July 23rd to 26th.

On the evening of June 26, at the Thanh Toan Tiled-Roof Bridge Community Tourism Site (Thanh Thuy Ward), the City Cooperative Alliance, in collaboration with the Thanh Thuy Ward People's Committee, opened the 2026 Product Fair of Cooperatives, Affiliated Enterprises across the city, and Saigon Co.op.

On May 14th in Hue, the Journalism Professional Training Center under the Vietnam Journalists Association, in coordination with the city’s Journalists Association, organized a specialized training course titled “Applying Artificial Intelligence and Automation in Multimedia Content Production” for more than 40 reporters, editors, and communications officers. Attending the event was Ms. Nguyen Thi Phuong Nam, journalist, Chairwoman of the city’s Journalists Association and Deputy Director of Hue Newspaper and Radio-Television Station.

On the morning of April 20, Hue City Institute for Development Studies, in coordination with the Department of Agriculture and Environment of Hue City, organized a training workshop titled: “Applying Environmental, Social and Governance (ESG) Standards in Production and Business Operations: Sustainable Solutions to Expand Markets and Supply Chains”.

As the costs of raw materials and fuel continue to rise and market requirements become increasingly stringent, digitalization combined with green production is becoming an inevitable direction for many businesses and manufacturing facilities in Hue City. In addition to optimizing costs and improving efficiency, digitalizing production processes also opens up opportunities to elevate quality and increase product value.

On April 4, Mr. Ho Cong Hai, Co-General Director in charge of production, R&D, and development at Kim Long Motor, announced that Kim Long Motor Company has signed a cooperation agreement with Kijsetthi Mobility (Thailand) to distribute bus models in the Thai market.

Production lines operating across industrial parks, new factories set to break ground, and infrastructure projects nearing completion are all helping shape Hue’s emerging industrial landscape, raising expectations for a strong growth driver in 2026.

Following the Lunar New Year holiday of the Year of the Horse 2026, production activities at businesses across Hue have quickly resumed a new cycle. Production floors are once again bustling, and assembly lines are operating continuously to ensure export delivery schedules, laying the groundwork for the city’s 2026 growth targets.