Hue City aims to attract USD 1.2 - 1.4 billion in foreign direct investment (FDI) during the 2026 - 2030 period. Beyond increasing investment capital, the city is targeting projects that apply modern technologies, create jobs, boost production and strengthen links with domestic businesses.

In recognition of its digital transformation solution in management, administration, and services for residents and businesses through the Hue-S platform and the Intelligent Operations Center (IOC), Hue City was among the honorees at the 9th Vietnam Digital Awards (VDA) 2026, held in Hanoi on the afternoon of October 14. The awards are directed by the Vietnam Digital Communications Association and organized by VietTimes e-Magazine, under the sponsorship of the Ministry of Science and Technology.

“Hue’s business community needs to change its mindset, strengthen its ambition to advance, and deepen cooperation to achieve the stature expected of a centrally-governed municipality,” emphasized Mr. Le Tri Thanh, Deputy Secretary of Hue City Party Committee and Chairman of Hue City People’s Committee, at a gathering held to celebrate Vietnamese Entrepreneurs’ Day on October 13th. The event was organized by Hue City Business Association on the afternoon of October 13th.

Based on a survey of the market and tour bookings for the peak season for international visitors, many travel businesses said that the number of visitors to Hue has remained relatively stable. In which, European, Southeast Asian, and Northeast Asian markets continue to dominate.

The showcase of signature products held as part of the 2026 Vietnam - Japan Local Cooperation Forum provided additional opportunities for domestic and international businesses to learn about their partners’ needs, explore markets and identify potential areas for future cooperation.

On the morning of September 6, as part of the Vietnam - Japan Local Cooperation Forum in Hue City, Prime Minister Le Minh Hung chaired a dialogue with Japanese businesses.

On the morning of August 19, the Department of Science and Technology held a training conference to guide local organizations, businesses, cooperatives, and trademark owners across the city on registering, managing, and commercializing intellectual property rights for trademarks, collective marks, and certification marks

On the morning of June 29, the 2026 professional training course for swimming and diving lifeguards officially kicked off at Hue City Sports Center, drawing nearly 100 participants, including officials and employees from agencies, organizations, and businesses across Hue.

On the afternoon of June 13, the Hue City People’s Committee Office announced that, as part of an official visit to Hungary, a delegation from Hue City led by Nguyen Khac Toan, Member of the Party Central Committee, Deputy Secretary of the City Party Committee, and Chairman of Hue City People’s Committee, carried out a working session with the Vietnamese Embassy in Hungary and met with the Vietnamese community and overseas Vietnamese businesses to promote cooperation, attract investment, and expand foreign relations. ​

On June 4, a delegation from Hue City, led by Mr. Tran Huu Thuy Giang, Vice Chairman of Hue City People’s Committee, had a conference to meet with Chinese tourism businesses and investors in Beijing, China. The delegation also had the participation of representatives from Hue City Department of Tourism and Hue Center for Investment Promotion, Trade, and Enterprise Support.