The story of linking to elevate the brand name of traditional craft villages is currently being implemented by businesses and craft villages to realize the goal of expanding trade opportunities and contribute to the conservation and development of traditional crafts and crafts villages.

Ms. Hoang Thi Khanh, 81 years old, selling betel nut at Dong Ba market, said that before 1975, small traders all wore ao dai, and Dong Ba was like a miniature Hue, a place preserving the essence of Hue's cultural heritage. Sometimes visitors from far away come to Hue, to Dong Ba market, just to hear the very authentic Hue dialect of the old and young ladies.

To sell and serve the customers for the 2024 Lunar New Year of the Dragon, flowers from the South, the North, and even from the suburban flower-growing areas of Hue are being transferred to Hue central area by traders.

On October 23, three provinces and city, including: Quang Nam, Da Nang, and Thua Thien Hue, coordinated with the Malaysia - Vietnam Friendship Association to organize a tourism introduction program at the World Trade Center Kuala Lumpur (WTCKL), Malaysia.

On March 29, The Australian Trade and Investment Commission (Austrade), the Australian Embassy and the Australian Consulate General in Ho Chi Minh City cooperated with the Ministry of Agriculture and Rural Development and the Provincial People's Committee to organize a conference to promote Australian education, culture and cuisine in Hue City, within the Viet Nam - Australia: Unlocking Opportunities in Education and Agrifood roadshow series.

On the morning of March 22, Secretary of Hue city Party Committee Phan Thien Dinh chaired a meeting with the delegation of Shizuoka city - Japan led by Mr. Mochizuki Toshiaki, Chairman of the Shizuoka city Council.

On the morning of February 11, the project of Aeon Mall Hue shopping center has commenced at the land lot marked with symbols TM-DV7, in Zone A - An Van Duong New Urban Area (An Dong Ward, Hue City). With a total investment of about USD 169.67 million, this is the largest Japanese investment project in the province to date.

Different from other markets before Tet, when both traders and consumers were in a hurry all the time in the first markets of the new year, they become more leisurely and consider the purchase in harmony is a Spring bud to open an easy and smooth business for the whole year.

On the morning of December 15, a seminar themed "Introducing the ASEAN Economic Community and the free trade agreements within the ASEAN framework" shared with businesses a lot of useful information about the opportunities as well as challenges related to the free trade agreements within the ASEAN framework.

Within the framework of the program “Women cooperate - create the future”, on October 24, Startup Vietnam Foundation (SVF) and Dong Ba Market Management Board held an inspirational meeting with the theme “Art of displaying shelves & attracting customers” for Dong Ba market small traders.