The training course on implementing the “Safe Swimming and Drowning Prevention” Program 2026, organized by the city’s Department of Culture and Sports in coordination with the Vietnam Sports Administration (the Ministry of Culture, Sports and Tourism), officially opened on the morning of April 17 at 12 Hung Vuong Street (Thuan Hoa Ward, Hue City).

On the afternoon of April 10th, Hue Tourism College (under the Ministry of Culture, Sports and Tourism), in coordination with Cholimex Food Joint Stock Company, organized the 7th season of the “Searching for Hue Culinary Ambassadors” contest under the theme of “Preserving and Promoting the Essence of Hue Cuisine”.

For a long time, tourism in Hue has largely relied on cultural and heritage assets, resulting in short visitor stays, relatively low spending levels, and limited value creation. As tourism trends shift strongly toward resort-based, experiential, and sports-oriented travel, developing marine tourism, especially coastal resort tourism, is not only a new direction but also a necessity for restructuring the visitor market toward higher-spending segments.

On the morning of April 5th, Hue City Youth and Children Center, in coordination with Vy Da Ward Youth Union, the Youth Union of the School of Tourism under Hue University, and Honda Loc Thinh Co., Ltd., organized the 2026 event “Youth with Traffic Culture”.

The City People's Committee has recently issued Plan No. 188/KH-UBND, dated April 2, 2026 on the development of eco-tourism and community-based tourism for the 2026 - 2027 period.

Hue City People’s Committee has officially announced the opening of an inland waterway route on the Ngu Ha river, spanning 3,5 km, set to begin operations on April 10th, 2026. This marks the initial step in a project to introduce electric tourist boats, expected to be launched around April 30th, opening up new prospects for river-based tourism and enabling the exploration of heritage spaces by water.

On the morning of March 31st, Hue Tourism College, in coordination with the USA Poultry & Egg Export Council (USAPEEC), organized a seminar and the competition “Cooking with U.S. Chicken - Season 3”.

Rolling out solutions to promote the bundling of tourism products into packages, linking tourism activities with the promotion and consumption of OCOP products and local specialties, while also aligning with the preservation and promotion of cultural heritage values, is among the key tasks that the Prime Minister has requested the tourism sector to prioritize following the Lunar New Year holiday.

The tourism market on the occasion of Hung Kings’ Commemoration Day and the April 30th – May 1st holiday in 2026 began heating up as early as the beginning of March. Unlike previous years, travelers are increasingly booking earlier and favoring short-haul trips over long-haul experiential journeys.

Kicking off Hue Ao Dai Week 2026, scheduled to take place from July 3 to 10, is the event “Ao dai Connecting Tourism and Heritage”, which will be held on the morning of July 3 at the Quoc Tu Giam area.

Located about 20 km northwest of Huế City, Hòn Vượn Mountain rises 300 meters above sea level. Here, visitors can relax, camp, breathe in the fresh air, and hunt the clouds while witnessing a stunning sunrise.

From the beginning of 2025, hotels in Hue have been ready with plans to welcome and serve visitors attending the events of the National Tourism Year.

We invite you to enjoy the dazzling night lights of Nguyen Hoang Bridge, which was officially opened for technical traffic through on the morning of March 26, in celebration of the 50th anniversary of Hue liberation day.

We invite you to enjoyimages of the violet Chinaberry blossoms, which add a romantic charm to both banksof the Huong River, especially in the cold weather.

In theseMarchdays, whenvisiting Bạch Mã National Park, you willexperience a gentlespring with the vibrantcolors of azaleas and bellflowers, and somewhere, a lingeringhint of goldenleaves, standing out against the misty air. As you make your way up to the mountainpeak, cloudsdriftclose to the path, embracing the mountaintops, while the scent of springfills the air, blending with the sounds of birds.

In the days following the full moon of the first lunar month, the apricot blossom gardens in Hue unexpectedly bloom brilliantly, attracting a large number of visitors to admire and take photos.

we invite you to explore the beauty of the mausoleum of Emperor Gia Long (Thien Tho mausoleum)-the final resting place of the founder of the Nguyen Dynasty, which features distinctive feng shui elements and unique architecture - in the spring sunshine.

After the renovation of Thuy Tien Lake Water Park (Thuy Bang Ward) and the comprehensive investment in transportation infrastructure in Thien An and Vong Canh Hill areas, by early 2025, visitors and locals alike will be amazed by the fresh and visually appealing landscape of this area.

The vibrant beauty of this flower garden is attracting many locals and tourists coming to capture memorable moments. Don’t miss the chance to visit and enjoy this romantic scene!

Hue's garden houses always carry a distinct charm, blending noble elegance with traditional colors. With green, serene spaces featuring tea bushes, small courtyards, guarding screens, and yellow apricot trees, these homes reflect a slow-paced lifestyle, deeply connected to nature and valuing the long-standing cultural heritage of the people of Hue.